Social Media Executive Medical Equipment & Healthcare
Company: PrimeMeds Pvt. Ltd.
Location: Laxmi Nagar, Recent Delhi
Website: www.primemeds.com
Department: Marketing & Digital Media
Employment Type: Full-Time
Position Overview
PrimeMeds Pvt. Ltd. is looking for a creative, energetic and digitally savvy Social Media Executive to manage and grow the company's online presence across social media platforms. The candidate will be responsible for creating professional healthcare-related content, promoting medical equipment and products, generating engagement and supporting the company's sales and marketing activities.
Key Responsibilities
- Manage company social media accounts including LinkedIn, Instagram, Facebook and YouTube.
- Create attractive posts, reels, videos, product presentations and promotional content.
- Develop content related to medical equipment, healthcare products, diagnostic equipment and hospital solutions.
- Design basic creatives using Canva, Photoshop or similar tools.
- Write professional captions, hashtags and product descriptions.
- Plan and maintain a weekly/monthly social media content calendar.
- Upload and schedule posts regularly.
- Promote new products, medical equipment, company activities, exhibitions and customer installations.
- Coordinate with the Sales & Marketing Team to create lead-generation campaigns.
- Monitor comments, messages and inquiries received through social media.
- Identify potential business leads and forward qualified inquiries to the sales team.
- Track social media performance, reach, engagement, leads and follower growth.
- Research healthcare industry trends, competitors and relevant social media content.
- Support digital marketing campaigns and paid advertisements when required.
- Maintain a professional MNC-style brand image across all digital platforms.
Required Skills
- Good knowledge of Instagram, Facebook, LinkedIn and YouTube.
- Knowledge of Canva / Photoshop / CapCut or similar conte
📌 Social Media Executive (New Delhi)
🏢 Prime
📍 New Delhi
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