Company Description

Beauty Forward Live is a premier B2B event platform for the beauty and personal care industry, bringing together brands, distributors, manufacturers, retailers, and innovators to shape the future of the sector. The event showcases product launches, emerging trends, supply chain innovations, and evolving retail strategies in one integrated environment. Through a blend of high-impact in-person programming and live conference sessions, Beauty Forward Live provides industry professionals with actionable insights, strategic connections, and deal-making opportunities.

It is a central hub for founders, buyers, and suppliers looking to grow their business and influence in the beauty market. Applicants join a dynamic, industry-focused team that supports where the beauty business happens.

Role Description The Digital Marketing Executive will be responsible for planning, executing, and optimizing digital campaigns to promote Beauty Forward Live and drive attendance, engagement, and brand awareness. This full-time, in office role based in Delhi, India includes managing social media channels, creating digital content, coordinating email marketing, and supporting website updates in line with event objectives. The role involves tracking and analyzing campaign performance using web analytics tools, preparing regular reports, and recommending data-driven improvements.

The Digital Marketing

Executive will collaborate closely with event,



sales, and content teams to ensure consistent messaging and effective promotion across all digital touchpoints. Additional responsibilities include monitoring industry trends, audience behaviour, and competitor activity to inform digital strategy.

Qualifications

- Solid marketing and digital marketing skills, with the ability to plan and execute integrated campaigns.
- Effective communication skills, including clear written and verbal communication and the ability to collaborate with cross-functional teams.
- Experience with social media marketing across platforms such as LinkedIn, Instagram, Facebook, and emerging channels.
- Proficiency in web content writing for websites, landing pages, email campaigns, and online promotional materials.
- Ability to use web analytics tools (e.g., Google Analytics, social media insights) to interpret data and optimise campaigns.
- Familiarity with basic design tools or coordinating with creative teams for digital assets is an advantage.
- Experience in events, B2B marketing, or the beauty and personal care industry is preferred.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
- Strong organisational skills, attention to detail, and the ability to manage multiple projects and deadlines in office in a fast-paced environment.

📌 Digital Marketing Executive (Delhi)
🏢 Beauty Forward Live
📍 Delhi