Experience Required: 6- 10 Years in sales, preferably in media sales
Education: Any Graduate / Post Graduate / MBA
Compensation: 6.5 to 8.5 LPA Plus Incentives
Position Overview The Category Head will be responsible for leading the assigned category in a key market, collaborating closely with the leadership team and cross-functional departments. This role involves driving revenue growth, increasing market share, identifying current business prospects, and building strong client relationships.
Key Roles & Responsibilities
Sales & Revenue Generation
Achieve revenue targets through space selling in the assigned category.
Ensure optimum market penetration.
Identify untapped market segments and develop business opportunities.
Negotiate and conclude annual deals with clients.
Market Development & Strategy
Increase category market share within the assigned region.
Formulate innovative ideas and advertising schemes for direct sales to major accounts.
Conduct competitive and market intelligence to deepen understanding of the category and audience.
Client Relationship Management
Build and maintain strong, long-lasting relationships with Clients and agencies.
Handle client concerns effectively and ensure high satisfaction.
Team Leadership
Lead, mentor, and guide team members of Field Sales Executives.
Handhold team members and upskill them to learn and grow in the organization.
Conduct daily/monthly review meetings with the team and senior leadership.
Core Competencies Needed for this Role
High Result-Orientation
Go-getter attitude with a positive approach.
Excellent communication, negotiation, and presentation skills.
Strong business acumen and analytical skills.
Ability to work under pressure in a structured workplace.
Technical Skills Required
Proficiency in MS Word, Excel, and PowerPoint for creating impactful presentations and reports.
Data-driven approach with ability to conduct market research and analysis.
Soft Skills Required
Result-oriented with high energy.
Strong team-building and coaching abilities.
Policy, process, and system-driven mindset.
Exceptional communication and influencing skills at all organizational levels.
Key Skills
Sales & Business Development
Communication, Negotiation & Presentation
Customer Relationship Management
Market Intelligence & Research
Team Leadership & Mentorship
📌 Category Head Ludhiana
🏢 Dainik Bhaskar Group
📍 Ludhiana
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