16 Sep
|
The Adlakha Group
|
Delhi
16 Sep
The Adlakha Group
Delhi
Job Details
Salary:
₹35,000 – ₹45,000/month
Work Location:
B-255, Naraina Phase 1, New Delhi
Work Arrangement:
Fully Onsite
Experience:
Relevant experience in pharmaceutical marketing/product management
Job Summary
We are looking for an experienced and result-oriented
Product Manager
to develop and implement marketing strategies for assigned pharmaceutical products, support the sales team, strengthen brand performance, and drive overall business growth.
Key Responsibilities
Product & Brand Management
- Develop and execute brand strategies for assigned pharmaceutical products.
- Prepare annual marketing plans, promotional strategies, and brand objectives.
- Monitor product performance and identify opportunities for growth.
- Manage product lifecycle, positioning, and brand development.
Market & Competitor Analysis
- Conduct market research and analyze market trends.
- Track competitor products, pricing, promotional activities, and new launches.
- Identify potential therapeutic segments and current business opportunities.
Sales Team Support
- Develop product communication and promotional materials for field teams.
- Conduct product training for Medical Representatives, ABMs, and Managers.
- Provide scientific and marketing inputs to improve product detailing and prescription generation.
- Work closely with the sales team to achieve product targets.
Doctor & Customer Engagement
- Understand doctors' needs, feedback, and prescribing behavior.
- Develop communication strategies for different specialties.
- Support scientific promotional programs, CMEs, and doctor engagement activities.
Marketing Materials
- Prepare visual aids, leave-behinds, product literature, and promotional campaigns.
- Coordinate with creative agencies and vendors for marketing materials.
- Ensure promotional communication is accurate and compliant with applicable pharmaceutical regulations.
Product Launches
- Develop and execute launch plans for new products.
- Coordinate with sales, regul
📌 Product Manager (Delhi)
🏢 The Adlakha Group
📍 Delhi