15 Sep
|
Absolute Beauty Concepts
|
Mumbai
15 Sep
Absolute Beauty Concepts
Mumbai
Role Overview
We are looking for a creative, strategic, and performance-driven Social Media & Influencer Management Executive to lead our digital presence and build solid influencer collaborations. The ideal candidate understands content trends, platform algorithms, and performance metrics while being deeply connected to the creator ecosystem.
This role requires a balance of creative storytelling and analytical thinking.
Key Responsibilities:
Social Media Management
Plan and execute monthly content calendars across Instagram, Facebook, LinkedIn, and YouTube.
Create engaging content (reels, carousels, stories, static posts).
Write compelling captions aligned with brand voice.
Monitor engagement, respond to comments & DMs.
Track performance metrics (reach, engagement, CTR, conversions).
Stay updated with trends, reels audio, and algorithm updates.
Influencer Management
Identify relevant influencers (micro, macro, celebrity).
Build and maintain influencer databases.
Handle end-to-end influencer campaigns:
Outreach & negotiation
Briefing & contract coordination
Content approvals
Tracking deliverables
Reporting ROI
Maintain long-term influencer relationships.
Manage gifting & barter collaborations.
Campaign Strategy & Execution
Develop campaign concepts aligned with marketing goals.
Collaborate with design & content teams.
Manage paid collaborations and boosting strategies.
Monitor competitor and industry benchmarks.
Prepare monthly performance reports.
KPIs & Performance Metrics
Growth in followers & engagement rate
Influencer campaign ROI
Increase in brand mentions
Content virality & saves/shares
Required Skills & Qualifications :
2–4 years of experience in social media & influencer marketing
Robust understanding of Instagram & short-form video trends
Experience managing paid collaborations
Excellent communication & negotiation skills
Strong reporting & analytical skills
Basic knowledge of Meta Ads is a plus
Experience in beauty, lifestyle, or fashion industry preferred
Job Type: Full time
Pay: ₹25,000.00 - ₹35,000.00 per month
Work Location: In person
📌 Social Media & Influencer Management Mumbai
🏢 Absolute Beauty Concepts
📍 Mumbai