Experience: 7 to 9 years of relevant experience in B2B content writing, content marketing, copywriting, and enterprise technology communications

Role & responsibilities:
Develop high-quality content across multiple formats, including website content, blogs, articles, case studies, whitepapers, solution briefs, brochures, presentations, email campaigns, and social media content.
Write persuasive and engaging copy for B2B marketing campaigns, landing pages, product pages, digital advertisements, nurture campaigns, and sales enablement materials targeting enterprise decision-makers.
Collaborate with Product Owners, Business Analysts, and business stakeholders to translate complex product capabilities into transparent, business-focused messaging that resonates with target audiences.
Create industry-focused content, market insights, trend analysis, and executive-level narratives that position the organization as a trusted advisor and technology leader.
Work closely with marketing and design teams to develop content for demand generation campaigns, product launches, webinars, events, and customer engagement initiatives.
Review, edit, and refine content to ensure consistency, accuracy, brand alignment, and adherence to editorial standards.



Continuously optimize content based on audience engagement and campaign performance.
Leverage AI-powered content tools to improve content quality, accelerate content production, and support research, ideation, and content optimization activities.
Partner with leadership, marketing, product, sales, and design teams to gather insights, understand business objectives, and develop content that supports organizational goals.

Preferred candidate profile
8+ years of experience in content writing, copywriting, content marketing, or B2B technology communications.
Proven experience creating content for enterprise technology, SaaS, cloud, cybersecurity, managed services, or digital transformation solutions.
Exceptional writing, editing, proofreading, and storytelling skills with the ability to adapt content for different audiences and channels.
Solid understanding of content marketing, lead generation, SEO fundamentals, and digital marketing best practices.
Experience developing marketing collateral such as blogs, whitepapers, solution briefs, case studies, email campaigns, website content, and sales enablement assets.
Familiarity with AI-powered content creation tools and the ability to quickly adopt emerging content technologies.

📌 Job Opening For "content Writer" With Corent Technology Pvt Ltd Chennai
🏢 corent technology
📍 Chennai