Job Description:

Salesforce Marketing Cloud Developer / Consultant
4+ years of hands-on experience in Salesforce Marketing Cloud (SFMC) development and implementation.
Robust experience with Email Studio, Journey Builder, Automation Studio, Contact Builder, Content Builder, and Mobile Studio.
Expertise in designing and executing customer journeys, automated campaigns, segmentation, and personalization solutions.
Hands-on experience with AMPscript, SSJS, HTML, CSS, SQL Queries, Data Extensions, and Dynamic Content.
Experience in building complex automations using Automation Studio (SQL Query Activities, Import, Export, File Transfer, Data Extract activities).
Strong knowledge of Journey Builder configuration, including Entry Sources, Decision Splits, Wait Activities, Journey Testing, and Tracking.
Experience with Salesforce Marketing Cloud Connector and integration with Salesforce CRM (Sales Cloud/Service Cloud).
Valuable understanding of Subscriber Management, All Subscribers, Sender Profiles, Delivery Profiles, Send Classifications, Suppression Management, and Email Deliverability.




Experience in Mobile Studio including SMS, WhatsApp, Push Notifications, and cross-channel campaigns.
Hands-on experience with Salesforce Data Cloud including:
Data Streams
Data Model Objects (DMOs)
Data Lake Objects (DLOs)
Identity Resolution
Unified Individual Profiles
Data Graphs
Segment Builder
Calculated Insights
Experience with Marketing Cloud Personalization / Interaction Studio including:
Sitemap configuration
Event tracking
Behavioral segmentation
Personalized web experiences
Experience with Pardot / Account Engagement is preferred.
Solid knowledge of REST API integrations, Postman, external system integrations, and data migration activities.
Ability to gather business requirements, prepare documentation, perform UAT, and work with stakeholders.
Salesforce certifications such as Marketing Cloud Administrator, Email Specialist, Salesforce Administrator preferred.

📌 Salesforce Marketing Cloud Developer Bangalore Rural
🏢 LanceSoft
📍 Bangalore Rural