Company Description Fitspire – Health | Wellness is a growing health and fitness brand focused on promoting overall well-being, agility, and active lifestyles across all age groups. The company develops a wide range of wellness products that aim to be globally competitive in authenticity, safety, and performance. Fitspire is committed to becoming one of India’s leading and most respected health and wellness brands by fostering a stronger and healthier environment.

Its product portfolio is conceptualized around 100% vegan and vegetarian, chemical-free, and steroid-free formulations driven by innovation and scientific validation.

Role Description The Performance Marketer will be responsible for planning, executing, and optimizing data-driven digital marketing campaigns to drive customer acquisition, engagement, and revenue growth. This full-time, on-site role is based in New Delhi and includes day-to-day management of paid channels such as search, social media, display, and remarketing. The role involves tracking and analyzing campaign performance, conducting A/B tests, managing budgets and bids, and collaborating with creative and content teams to develop high-converting ad creatives and landing pages.

The Performance

Marketer will also work closely with leadership to define growth strategies,



identify current channels, and ensure all campaigns align with Fitspire’s brand values and wellness-focused mission.

Qualifications
Strong performance marketing skills, including campaign planning, optimization, and ROI tracking across paid search, social, and display channels.
Proficiency with digital analytics tools (e.g., Google Analytics, Ads Manager) and data-driven decision-making to improve conversion rates and reduce acquisition costs.
Experience in growth marketing, including funnel analysis, A/B testing, and landing page optimization.
Understanding of e-commerce and D2C marketing, preferably within health, wellness, nutrition, or consumer products.
Ability to collaborate with content, design, and product teams to create compelling ad creatives and messaging aligned with brand guidelines.
Robust communication, problem-solving, and organizational skills with the ability to manage multiple campaigns simultaneously.
Bachelor’s degree in Marketing, Business, or a related field; relevant certifications in digital marketing or performance marketing are an advantage.
Previous experience in a quick-paced startup or high-growth workplace is beneficial.

📌 Performance Marketer New Delhi
🏢 Fitspire - Health | Wellness
📍 New Delhi