JOB PURPOSE

To manage the sales force within his/her defined regional territory. He/She is responsible for overseeing spare parts sales operations, meeting revenue/volume targets and managing the distributors and dealers in the region for 2 Wheelers & 3 Wheelers.

INTERACTION WITH STAKEHOLDERS

Internal

External

Direct

- Marketing

- Service

- Sales

- Finance

- Distributors

- Dealers

Indirect

KEY COMPETENCIES

Technical/Functional

Understanding of Market & Distribution
Channel Management Skills Understanding of Sales Process

Understanding on Value selling

Understanding of ROI, Channel finance
Creative thinking ability
Analytical Skills Ability to present and articulate ideas clearly

Behavioural

• Align and motivate Distributor & Dealer team for high performance
• Collaborate across all interfaces
• Uphold values; inculcate a culture of excellence • Generate ideas; solve problems creatively. • Champion improvements and positive change.• Develop and engage people.

KEY RESPONSIBILITIES

- Distributor Management





- Sales volume Growth & Target achievement for BGP & BGO

- Continuous Network Expansion (Retailer & PRC) at Town level/hub level

- Capability Development for Distributor & his Team

- Improving the business share of spare parts at the retailer level through the analytical platform

- Driving spare parts overall penetration Improvement & for the focus part group

- Review distributor for sales performance, scheme performance, product group performance, beat plan Adherence

- Activation Programs for PRCs, Retailers & Mechanic to promote and increase advocacy for BGP & BGO

- Conduct Meets – Retailer, PRC, Mechanic

- Market Research, Brand Building & Promotion

Retail Sales Planning for BGP & BGO

KEY RESULT AREAS

- Business Outcome – Volume target Achievement

- Parts Penetration/Market Share & Reach Improvement

- New Business – Recent Retailer & PRC Appointment

📌 MGR (SPARES SALES) - Chandigarh RO (India)
🏢 Leading
📍 India