About the Role

We’re looking for an Influencer Marketing Manager who understands creators, social platforms, and what makes influencer campaigns actually work.

You’ll be responsible for developing and executing influencer marketing campaigns from strategy → creator discovery → outreach → negotiation → execution → reporting. You’ll work closely with brands and creators to build campaigns that feel authentic, perform well, and deliver measurable results.

Key Responsibilities

Develop influencer marketing strategies based on brand objectives, target audience, and campaign goals.

Research and identify relevant influencers and creators across Instagram, TikTok, YouTube, and other platforms.

Build and maintain a strong network of creators and influencer relationships.

Manage creator outreach, communication, negotiations, contracts, deliverables, and timelines.

Coordinate influencer campaigns from initial brief through final content delivery.

Create campaign briefs and ensure creators understand brand messaging and requirements.

Monitor campaign performance, including reach, engagement, views, clicks, conversions, and ROI.

Prepare campaign reports and provide actionable insights to clients.

Stay up to date with creator trends, platform changes, emerging creators, and influencer marketing opportunities.

Identify opportunities for long-term creator partnerships and ambassador programs.

Work with internal teams on content, paid media, social media,



and campaign strategy.

Manage multiple campaigns and deadlines simultaneously.

Help develop creative campaign concepts that creators can execute naturally in their own voice.

What We're Looking For

2–3+ years of experience in influencer marketing, social media, creator marketing, digital marketing, or a related field.

Robust understanding of Instagram, TikTok, YouTube, and creator ecosystems.

Experience sourcing and evaluating influencers based on audience quality, engagement, content, and brand fit.

Strong communication, negotiation, and relationship-building skills.

Comfortable communicating directly with creators and brand clients.

Strong project management and organizational skills.

Ability to analyze campaign data and turn it into meaningful insights.

Creative mindset with an understanding of social-first content.

Ability to work independently in a fast-moving environment.

Nice to Have

Experience working with Canadian or North American creators.

Experience with influencer marketing platforms/CRM tools.

Experience managing paid influencer campaigns or whitelisting/creator ads.

Knowledge of affiliate marketing, UGC, and creator partnerships.

Existing relationships with creators or talent managers.

Experience in beauty, fashion, wellness, lifestyle, e-commerce, or consumer brands.

Pay: ₹18,000.00 - ₹30,000.00 per month

Benefits:

- Flexible schedule

Work Location: Remote

📌 Influencer Marketing Manager (India)
🏢 InfloTT Media
📍 India