LOCATION

Godrej One - Mumbai, IND

COMPANY

BASF India Limited

JOB FIELD

Marketing & Sales

JOB TYPE

Permanent

JOB ID

144079

FLEXIBLE WORK OPTIONS

On-site

About The Role:

- To drive profitable growth of Human Nutrition business in the South Asia region.
- Drive sales growth: Plan sales strategy to achieve agreed sales target and grow sustainably in the defined territory.
- Find opportunities: Develop project pipeline with customers, business partners and through collaboration with technical team.
- Close profitable deals
- Market research: Develop market intelligence covering trends, regulation, competitor and growth opportunities

How Will You Do It:

- Lead and execute the India sales strategy to achieve annual revenue, profitability, volume, pricing and selling-cost targets.
- Own sustainable business growth across Pharma, Vitamins, Carotenoids, Dietary Supplements, Food Ingredients and Beverages.
- Build, qualify and convert a healthy opportunity pipeline through structured prospect management and clear conversion plans.
- Identify and develop new growth spaces in fortification, dietary supplements, healthy aging, sports nutrition and emerging nutrition segments.
- Drive profitable growth through value-based selling, differentiated solutions and disciplined pricing.
- Develop and execute strategic account plans, customer-specific business solutions and technical value propositions.
- Build long-term relationships with key accounts, distributors and relevant decision-makers to strengthen customer loyalty and brand value.
- Expand the customer portfolio and grow net sales and profit through effective business and distribution development.




- Deliver accurate sales forecasts and relevant market insights to support effective demand, supply and service planning.
- Apply customer, product-application and value-chain knowledge to anticipate trends, uncover needs and create commercial opportunities.
- Monitor customers, competitors, regulations and market developments, translating intelligence into actionable growth initiatives.
- Share customer and market requirements with Regional Product Management to shape portfolio and go-to-market priorities.
- Use Sales Excellence tools, CPQ and CRM/Sales Force effectively to improve sales productivity, pipeline visibility, forecast accuracy and execution.
- Collaborate with internal stakeholders, particularly SCM/CSO, to ensure smooth order processing and resolve potential order blocks.
- Support advocacy, stakeholder engagement and regulatory initiatives, including food fortification topics.
- Provide timely reports on sales performance, pipeline, forecasts, pricing and other commercial activities.

Job Skills:

- Sales Management.
- Key Account Management and Distributor Management.
- Business Development.
- Basic Technical understanding and support capabilities.
- Customer and Market Intelligence.
- Usage of AI and Digitalization techniques in Sales. Leverage AI-enabled market intelligence, customer insights and digital sales tools to improve forecast accuracy and opportunity conversion.

What We Look For:

- Education: Bachelors / master’s in Nutrition/ Chemical/ equivalent with MBA (preferred).
- Working Experience: 6 to 8 Years. Techno commercial.
- Technical & Professional Knowledge: Experience in Nutraceutical / Vitamins / Fortification / Pharma. Excellent network within Nutrition / Pharma companies / trade channels.

📌 Deputy Manager - Sales (Human Nutrition) 1 (India)
🏢 Basf
📍 India