16 Sep
|
HST Hospitality
|
India
16 Sep
HST Hospitality
India
We are seeking a highly skilled and forward-thinking Meta Ads & AI Content Specialist to drive lead generation and brand awareness for our growing hospitality business. In this role, you will not just be managing campaigns—you will be at the cutting edge of marketing by leveraging advanced AI workflows.We provide the infrastructure so you can focus on execution: you will have full access to comprehensive suite of premium AI content generation applications. Your primary objective will be to turn these tools and data into hyper-targeted Meta ad campaigns, master advanced AI prompting to build compelling creatives at scale, and build data-driven funnels that convert lookers into high-value bookings.Key Responsibilities:
- Meta Campaign Management: Plan, launch, and optimize paid Facebook and Instagram ad campaigns specifically structured for high-conversion lead generation and direct bookings.
- Advanced AI Content Creation: Master the company's suite of AI content apps to generate highly engaging ad creatives, persuasive copywriting, and tailored marketing materials.
- Expert AI Prompting: Develop, test, and refine complex AI prompts to consistently extract high-quality, on-brand visual and textual assets that resonate with hospitality guests.
- Data-Driven Targeting: Analyze custom guest lists and audience data to build hyper-segmented Lookalike and Retargeting audiences within Meta Business Manager.
- Lead Generation & Analytics:
Track key performance indicators (KPIs) including ROAS, CPA, and lead-to-booking conversion rates. Continually run A/B tests on creatives, copy, and audience targeting to scale efficiency.
Qualifications & Skills:
- Proven Meta Ads Expertise: Minimum of 2–3 years of hands-on experience managing successful Meta lead generation and conversion campaigns (Hospitality, Travel, or Real Estate experience is a massive plus).
- AI Tool Fluency: Demonstrated mastery of generative AI engineering (e.g., advanced prompt strategies for text, image, and video generators).
- Data Literacy: Comfort working with user lists, data enrichment, and using performance metrics to pivot strategies.
- Solid Funnel Psychology: Deep understanding of user behavior, hooks, and call-to-actions (CTAs) that compel audiences to take action.
- Self-Starter Attitude: Ability to independently handle datasets and software tools to hit strict lead generation goals.
What We Offer:
- Premium Tech Stack: Full paid access to leading AI production suites and marketing software.
- Warm Data Assets: Existing, clean audience databases ready for targeting from day one.
- Industry Perks: Food And Travel
- Competitive salary and performance-based incentives.
Pay: ₹18,000.00 - ₹30,000.00 per month
Benefits:
- Cell phone reimbursement
- Food provided
- Provident Fund
Work Location: In person
📌 AI Content & Meta Specialist (India)
🏢 HST Hospitality
📍 India