16 Sep
|
Daileeco Foods
|
India
16 Sep
Daileeco Foods
India
MARKETING MANAGER – JOB REQUIREMENT
Company: Daileeco Foods Pvt. Ltd.
Location: Kallara, Kerala
Position: Marketing Manager
Accommodation: Provided by the company
Job Summary
Daileeco Foods Pvt. Ltd. is looking for an experienced and result-oriented Marketing Manager to develop and execute marketing strategies, strengthen the company’s brand presence, increase sales, and expand market reach for our food products.
Key Responsibilities
- Develop and implement effective marketing strategies for food products.
- Identify new markets, customers, distributors and business opportunities.
- Develop and maintain robust relationships with distributors, retailers, institutional buyers and other customers.
- Coordinate with the Sales, Production, R&D; and Operations teams for successful product launches and promotions.
- Conduct market research and monitor competitor activities, pricing and product trends.
- Develop promotional campaigns, offers and brand activation activities.
- Manage social media presence, content requirements and online marketing initiatives.
- Monitor marketing expenditure and ensure effective utilization of the marketing budget.
- Track sales and marketing performance and prepare regular reports for management.
- Support new product launches, packaging development and brand positioning.
- Conduct customer and market feedback studies and recommend improvements.
- Coordinate with advertising agencies, designers, vendors and other marketing partners.
- Achieve monthly and annual marketing and business development targets.
Candidate Requirements
- Bachelor's degree in Marketing, Business Administration, Food Technology, Commerce or a related field.
- 3–5 years of relevant experience in FMCG, food products, bakery, food manufacturing or related industries preferred.
- Strong knowledge of FMCG/food product marketing and distribution.
- Good communication, negotiation and presentation skills.
- Strong understanding of digital marketing and social media platforms.
- Ability to conduct market analysis and develop business strategies.
- Strong leadership and team-management skills.
- Target-oriented and willing to travel for market visits when required.
- Good knowledge of the Kerala market will be an advantage.
- Proficiency in MS Office/Google Workspace and marketing tools.
Key Performance Indicators (KPIs)
- Sales and revenue growth
- New market and customer acquisition
- Distributor/retailer expansion
- Brand awareness and market visibility
- Marketing campaign performance
- Customer acquisition and retention
- Product launch performance
- Marketing ROI
Salary & Benefits
- Salary: As per experience and industry standards
- Accommodation: Company accommodation provided
- Other benefits as per company policy.
Preferred Candidate
Candidates with experience in food manufacturing, bakery products, FMCG, distribution, retail or institutional food sales and marketing will be given preference.
Job Location: Kallara, Kerala
Company: Daileeco Foods Pvt. Ltd.
Pay: ₹20,000.00 - ₹22,000.00 per month
Work Location: In person
📌 Marketing Manager (India)
🏢 Daileeco Foods
📍 India