JOB DESCRIPTION

Position: Area Sales Manager (ASM) – Corporate Project Sales

*Industry: Paints / Construction Chemicals*

Location: Delhi NCR

Experience: 8–10 Years

CTC: Competitive, Based on Experience & Industry Standards

Employment Type: Full-Time

Function: Sales & Business Development

About the Role

We are looking for an experienced and result-oriented Area Sales Manager – Corporate Project Sales to drive business development and project sales across Delhi NCR . The candidate will be responsible for developing corporate/institutional accounts, identifying large project opportunities, building relationships with key decision-makers and achieving sales targets.

The ideal candidate should have strong experience in **B2B project sales**, preferably from the **Paints, Coatings, Construction Chemicals, Building Materials or allied industries**, with an established network among corporate clients, builders, developers, architects, consultants and project stakeholders.

Key Responsibilities

* Drive **corporate and project sales** across Delhi NCR.

* Identify and develop new business opportunities with **corporates, builders, real-estate developers, contractors, institutions and large project clients**.

* Generate leads and build a robust project pipeline through market mapping, references, networking and direct prospecting.

* Develop and maintain relationships with **architects, consultants, project managers, procurement teams, contractors and key decision-makers**.

* Understand project requirements and recommend suitable **paints, coatings, waterproofing and allied products**.

* Conduct client meetings, site visits, product presentations and technical discussions.

* Prepare and submit **commercial proposals,



quotations and project-specific offers** in coordination with internal teams.

* Track projects from **lead generation to specification, negotiation, order closure and execution**.

* Work closely with technical, production, commercial and operations teams to ensure smooth project execution.

* Monitor competitor activities, market trends, pricing and new project developments in Delhi NCR.

* Maintain regular follow-ups with clients and ensure timely closure of opportunities.

* Achieve monthly, quarterly and annual **sales and revenue targets**.

* Maintain accurate sales reports, project pipelines, forecasts and customer databases.

* Develop long-term corporate relationships and identify opportunities for repeat business.

### Preferred Candidate Profile

* Graduate / MBA in Sales & Marketing or a relevant discipline.

* **8–10 years of relevant sales experience**, preferably in B2B project sales.

* Experience in **Paints, Coatings, Construction Chemicals, Building Materials, Waterproofing, Adhesives or related industries** will be preferred.

* Strong exposure to **corporate/project/institutional sales** rather than only retail or dealer sales.

* Existing network among **builders, developers, architects, consultants, contractors, corporates and procurement teams** will be an advantage.

* Strong negotiation, presentation, communication and relationship-management skills.

* Ability to independently manage the complete sales cycle from lead generation to closure.

* Target-oriented with strong commercial understanding.

* Should be comfortable with regular client meetings and site visits across Delhi NCR.

* Candidate should be based in Delhi NCR or be willing to work across the NCR region.

* Interested Candidate contact with me

* (phone hidden)
[email protected]

Pay: ₹45,000.00 - ₹50,000.00 per month

Work Location: In person

📌 Area Sales Manager (Delhi)
🏢 Aurafest Management Services
📍 Delhi