SEO Specialist – US Market(Organic + AI Search | Accounting Outsourcing)

Karma Global Solutions Pvt. Ltd. · Thane, Maharashtra (Work From Office) Shift: IST day shift with a late-afternoon US overlap window · Monday to Friday · Saturday & Sunday fixed off Experience: 2–5 years · Qualification: Any Graduate CTC: ₹ 3 LPA – 5 LPA + performance incentive

Rankings are not the job. Qualified US enquiries are.

A US CPA firm partner in Texas types "outsourced tax preparation for CPA firms" at 11pm during busy season. A property management owner in Florida asks ChatGPT which offshore bookkeeping providers are worth talking to. Whether our name shows up in either place is what this role is for.

You'll own organic search end to end for a business selling into the US — the site, the content, the technical health, the backlinks, and increasingly the AI answers. You report on leads and conversations, not on a screenshot of position 4.

If you've spent two years sending keyword reports nobody reads, this role fixes that.

What you'll do

Own the strategy — Build the keyword and topic map for our services: outsourced bookkeeping, month-end close, AP/AR, payroll, 1040 / 1065 / 1120 tax preparation, audit support, controller services. Understand US buyer intent — a CPA firm searching for capacity is a different visitor from a small business searching for a bookkeeper.

Technical SEO — Site audits, crawl and indexation, Core Web Vitals, site architecture, internal linking, structured data. Work with our web developer to actually get fixes shipped instead of logging them in a sheet.

On-page and content — Service pages, location and state-level pages, comparison pages, blog and resource content. You brief and edit the writers, and you write yourself when it's faster. Every page has a job: rank, answer, and convert.

AEO and GEO — Optimise for AI Overviews and answer engines (ChatGPT, Gemini, Perplexity, Claude),



not just blue links. Schema, citable formatting, entity consistency, and tracking where and how we get cited. This is the fastest-moving part of the role and we expect you to stay ahead of it.

Off-page — Earn links and citations that a US audience actually reads: accounting and property management publications, directories, guest posts, partner sites, digital PR. Quality over volume — no link farms.

Local and geo — Google Business Profile, US-facing location targeting, and reviews strategy where relevant.

Measure what matters — GA4, Search Console, rank tracking, and CRM. Organic sessions, non-branded impressions, AI citations, form fills, and how many of those became a sales conversation. Monthly report leadership can act on.

What we're looking for

- 2–5 years of hands-on SEO, with at least one site targeting the US, UK or another Western market. India-only local SEO is a different craft.
- Two case studies you can walk us through with screenshots, numbers and dates — one technical win, one content win. Including what didn't work.
- Working command of Search Console, GA4, and at least one of Ahrefs, Semrush or Screaming Frog.
- Real technical understanding — you can read a crawl report, explain a canonical issue, and tell a developer exactly what to change.
- Written English good enough to edit content aimed at US accounting professionals. You don't need to be an accountant; you do need to catch when a page sounds wrong to a US reader.
- Genuine curiosity about AI search. If your entire playbook is from 2022,



this will be a hard year.
- Comfortable in WordPress and with basic HTML.

Bonus points for: SEO for accounting, finance, B2B services or SaaS · experience with AEO / GEO and AI Overview optimisation · US property management vocabulary (AppFolio, Yardi, Buildium, Rent Manager, MRI) · digital PR and outreach for link building · HubSpot or similar CRM · Looker Studio dashboards · basic Python or scripts for SEO automation

What you get

- One site, one market, full ownership — not twelve agency clients at once
- Budget for tools and content, and a developer who will action your fixes
- 5-day work week — Saturday and Sunday fixed off
- Paid leave — [24] days annual paid leave plus public holidays
- Performance incentive tied to organic-sourced enquiries
- Direct access to founders — decisions in hours, not weeks
- Room to grow into owning the wider marketing function

How we hire

- Apply here, and email your CV to [email protected] — subject line "SEO – [Your Name]"
- Attach two case studies with screenshots and numbers: starting position, what you changed, what happened, over what period. This is what we shortlist on. A CV tells us where you worked; the case studies tell us whether you can do the job.
- Technical and strategy conversation (30 min) — your audits, your calls, your mistakes
- Live site review — you'll get a URL 24 hours prior and walk us through what you'd fix first and why
- Final discussion with leadership

Shortlisted candidates usually finish all rounds inside a week.

Contact: (phone hidden)

Karma Global Solutions Pvt. Ltd. is an equal prospect employer. We hire on skill and performance.

Pay: ₹300,000.00 - ₹500,000.00 per year

Application Question(s):

- What is your current monthly CTC?
- What is your expected monthly CTC?
- What is your current notice period?

Work Location: In person

📌 SEO Specialist (Thane)
🏢 Karma Global Solutions
📍 Thane