Group Company: AU Small Finance Bank Limited

Designation: Sales Officer - DST

Office Location:

Position description: #*Position description*#

Primary Responsibilities: #*Primary Responsibilities*#

Additional Responsibilities: #*Additional Responsibilities*#

Reporting Team

- Reporting Designation: #*Reporting Designation*#
- Reporting Department: #*Reporting Department*#

Educational Qualifications Preferred

#*Education and Experience*#

- Category: #*Category*#
- Field specialization: #*Field specialization*#
- Degree: #*Degree*#
- Academic score: #*Academic score*#
- Institution tier: #*Institution tier*#

Required Certification/s: #*Required Certification/s*#

Required Training/s: #*Required Training/s*#

Required Work Experience

- Industry: #*Industry*#
- Role: #*Role*#
- Years of experience: #*Years of experience*#

Job Brief:- AU Small Finance Bank Limited is seeking a dedicated and results-driven Sales Officer to join our dynamic Sales Department. This role is pivotal in driving the bank's growth by effectively promoting and selling our financial products and services to a diverse customer base. The ideal candidate will possess a deep understanding of the financial services industry, excellent interpersonal skills, and a proven track record in achieving sales targets. This position requires strategic planning, customer relationship management, and collaboration with cross-functional teams to enhance market penetration and customer satisfaction.

Responsibilities:-

- Develop and implement sales strategies to achieve branch and bank-wide targets for financial products and services.
- Identify and engage potential customers through market research, networking, and lead generation activities.
- Conduct detailed needs analysis to recommend appropriate banking solutions tailored to individual and business clients.




- Build and maintain strong relationships with existing and prospective customers to foster loyalty and repeat business.
- Collaborate with marketing and product teams to design and execute promotional campaigns and sales initiatives.
- Monitor market trends, competitor activities, and customer feedback to adapt sales approaches and improve service delivery.
- Prepare and present regular sales reports, forecasts, and performance metrics to senior management.
- Ensure compliance with regulatory requirements and internal policies during all sales processes.
- Provide training and guidance to junior sales staff to enhance team performance and knowledge.
- Participate in community outreach programs and financial literacy initiatives to enhance the bank's brand presence.

Skill:-

- Financial Product Knowledge
- Customer Relationship Management (CRM)
- Sales Strategy Development
- Lead Generation and Prospecting
- Negotiation and Closing Skills
- Market Analysis and Competitor Benchmarking
- Regulatory Compliance in Banking
- Communication and Presentation Skills
- Team Leadership and Training
- Data-driven Sales Reporting

Preferred Qualifications:-

- Bachelor's degree in Business Administration, Finance, Marketing, or a related field; MBA or equivalent postgraduate qualification is preferred.
- Minimum of 3-5 years of experience in sales within the financial services sector, preferably in banking or microfinance.

Key Performance Indicators: #*Key Performance Indicators*#

Required Competencies: #*Required Competencies*#

Required Knowledge: #*Required Knowledge*#

Required Skills: #*Required Skills*#

Required Abilities

- Physical: #*Physical*#
- Other: #*Other*#

Work Setting Details: #*Work Environment Details*#

Specific Requirements

- Travel: #*Travel*#
- Vehicle: #*Vehicle*#
- Work Permit: #*Work Permit*#

Other Details

- Pay Rate: #*Pay Rate*#
- Contract Types: #*Contract Types*#
- Time Constraints: #*Time Constraints*#
- Compliance Related: #*Compliance Related*#
- Union Affiliation: #*Union Affiliation*#

📌 Sales Officer - DST (Pune)
🏢 AU Small Finance Bank
📍 Pune