Who We AreDVI Works is a technology services firm headquartered in Coimbatore India one of the countrys fastestgrowing IT hubs We partner with clients worldwide building on a foundation of trust quality and collaboration Our expertise spans software development digital media and visualization delivering innovative solutions across industries Our mission is to connect global innovation with Indias exceptional IT talent ensuring highquality delivery seamless integration with client teams and longterm partnerships Why This Role is ImportantAt DVI Works this role is essential to transform our marketing into a scalable datadriven growth engine As we expand our presence among SMEs in Germany while leveraging delivery capabilities in India we need more than traditional marketingwe need a function that can identify the right customer segments generate highquality leads and continuously optimize performance based on real data This role bridges the gap between marketing sales and technology by bringing clarity to what drives conversions building reliable tracking and insights and applying AI in a practical resultsoriented way It ensures that our growth is predictable rather than ad hoc reduces dependency on manual sales efforts and positions us as a up-to-date AIdriven partner in the market Ultimately it enables us to scale efficiently improve conversion rates and strengthen our competitive advantage What You Will Be Responsible ForLead Generation Growth IntelligenceIdentify new markets customer segments and highpotential leads using data and AIAnalyze competitors industries and trends to uncover growth opportunitiesDefine ICPs Ideal Customer Profiles and buying signals to improve targeting and conversionTranslate insights into actionable strategies that drive pipeline growthMarketing Data PerformanceBuild and improve marketing tracking GA4 attribution dashboards Turn data into transparent recommendations for Marketing SalesOptimize customer acquisition and campaign performance through datadriven insightsRun experiments A B testing funnel optimization AI in MarketingIdentify and implement AI use cases lead scoring segmentation forecasting content optimization Evaluate and introduce AI tools to improve marketing efficiencyBuild lightweight workflows using tools like ChatGPT Zapier HubSpot etc Continuously explore new ways AI can improve marketing outcomesWhat We ValueCurious about AI and new technologiesDatadriven and experimentorientedAble to connect business goals with data insightsHandson proactive and solutionfocusedComfortable working in a fastpaced entrepreneurial environmentSoft SkillsExcellent communication and interpersonal skills Leadership qualities and strong team ethics Ability to collaborate seamlessly with international teams and clients Preferred QualificationsMusthaveExperience in growth performance marketing marketing analyticsStrong analytical mindset with handson experience in tools like Google Analytics GA4 Tag ManagerHubSpot or similar CRM toolsProven ability to turn data into actionable insightsExposure to AI tools in marketing ChatGPT automation tools etc Nicetohave strong advantage Experience with Power BI or other BI toolsExperience in B2B or SaaS marketingFamiliarity with marketing attribution modelsExperience working in international European marketsWhat We OfferUnlock your full potential with a competitive salary performancedriven growth and exciting opportunities to work with international clients Flat nonhierarchical team structure that values ideas over titles Work directly with leading European clients on global projects gaining handson international exposure A dynamic workplace that encourages creativity continuous learning and the perfect stage to showcase your talent Health insurance coverage for you and your family Recognition Rewards Fair compensation and appreciation for all your contributions Lunch and dinner Apply NowIf youre excited about combining marketing data and AI to drive real growth wed love to hear from you

📌 Marketing Analytics and AI Growth Manager (Coimbatore)
🏢 DVI Works
📍 Coimbatore