Job DescriptionPosition Title: Senior Copywriter
NBusiness Unit: WP International
NExperience: 3+ yrs
NLocation: Marol, Mumbai
NShift Timing: 10:30 AM to 7:30 PM (Mon to Fri)
NSalary Range: 8-11 LPA
NAbout the Role
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- Write compelling copy for social media, email campaigns, performance ads, influencer content & offline marketing N
- Translate brand strategy and audience insights into high-impact storytelling N
- Collaborate closely with design, marketing, and business teams N
- Lead ideation and contribute to creative concepts & campaign planning N
- Conduct research to deeply understand products, users, and messaging N
- Manage multiple projects end-to-end while meeting quality and timelines N
- Optimize copy using feedback, data, and performance insights N
- Mentor junior writers and uphold content quality benchmarks N





nWhat We're LookingFor
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- Exceptional command over English language, grammar & nuance N
- Ability to adapt tone and style across platforms and funnel stages N
- Strong conceptual thinking with a performance-driven mindset N
- High attention to detail and comfort in fast-paced environments N
- Robust understanding ofsocial media marketing & performance copywriting N
- Experience working withcross-functional teams N

nRequirements
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- Bachelor's degree in English, Journalism, Marketing, Communications, or related field N
- 3+ years of experience in copywriting, content, or brand marketing N

📌 Senior Copywriter | Bu: Wp International (Alibag)
🏢 upGrad
📍 Alibag