Job DescriptionLocation: India
nExperience: 8–10 years
nJob Level: E3 or E4, based on experience and fit
nRole Overview
nWe are looking for an experienced Account-Based Experience Lead to drive personalized promotional programs for a portfolio of strategic Life Sciences and Healthcare accounts.
nThe role will own the experience strategy and execution for approximately 10 priority accounts, working closely with sales, account leaders, industry experts, solution teams, and senior leadership to strengthen client relationships, create and accelerate opportunities and support large strategic deals.
nKey Responsibilities
nAccount-Based Experience
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- Own the end-to-end ABX strategy for approximately 10 strategic LSH accounts.n
- Develop account-specific plans aligned with account priorities, growth objectives, whitespace opportunities and active pursuits.n
- Build a robust understanding of each account's business priorities, stakeholder landscape, industry challenges, technology environment and competitive context.n
- Define target personas, buying committees,



engagement priorities, and success measures in partnership with sales and account teams.n

nPersonalized Campaigns
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- Design and execute one-to-one and one-to-few campaigns for priority accounts.n
- Develop tailored messaging, content, executive communications, events, workshops and digital engagement programs.n
- Coordinate with content, digital, creative, social media, events and communications teams to deliver integrated campaigns.n
- Use account insights, intent signals and stakeholder intelligence to improve campaign relevance and engagement.n

nBig Deal Support
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- Provide support for strategic pursuits and large-deal opportunities.n
- Partner with sales, bid, solution, and leadership teams to develop differentiated pursuit campaigns.n
- Create personalized executive engagement programs, client workshops, thought leadership, stakeholder communications and targeted digital

📌 Account Based Marketing Lead (Ghaziabad)
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