About the Company
GenY Medium is a national, independent digital marketing agency focussed on providing
performance marketing & digital-creative solutions to enterprise brands and post-Series A
startups.
GenY Medium is a 100+ solid team. Within a very short span of time, GenY has won the
digital mandates of several iconic national/MNC brands. Read more about us here.
Role:
● We are looking for an account director to effectively lead and oversee key performance
marketing accounts. This role involves managing a team of account managers as well
as servicing some of our top customer accounts pertaining to performance marketing
and SEO.
● The position is also responsible for defining the team's processes and overseeing
projects.
● This is a data heavy role which requires deep expertise on platforms such as Google
Ads, Meta Ads, GTM, GA4 etc.
Responsibilities:
● Recruit, coach, mentor and recognize performance for an industry-leading digital
marketing team all while executing on a philosophy of continuous improvement in all
that we do.
● Cultivate and foster relationships with our key customers and our digital operations
team.
● Work with the heads of content, design, analytics and technology teams to develop
and implement strategies and processes to evolve, streamline and improve campaign
management, communication, teamwork, and performance.
● Build a deep understanding of the management of the advertising platforms being
utilized and an advanced ability to analyse and define strategies for maximum yield
and campaign performance.
● Review campaign pacing and performance with the client services team on a weekly
basis.
● Help define upsell and cross sell opportunities in order to achieve revenue goals.
● Have strong knowledge and understanding of all internal systems to effectively coach
through times of significant complexity to maintain campaign performance and
excellent client relationships.
● Troubleshoot tagging and pixel issues and develop a basic understanding of
📌 Account Director (Hyderabad)
🏢 Genymedium
📍 Hyderabad
Reply to this offer
Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.