16 Sep
|
dentsu India
|
Mumbai
16 Sep
dentsu India
Mumbai
Job Description
Responsibilities
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- Lead a team of programmatic specialists, providing guidance and mentorshipn
- Develop and execute client-centric programmatic strategies, focusing on achieving KPIs and driving business growthn
- Own client communication and relationship management, ensuring clear and consistent updatesn
- Proactively identify and pursue account growth opportunities in partnership with Account Directorsn
- Leverage expertise in DV360 and other DSPs to optimize campaigns and deliver exceptional resultsn
- Utilize MMPs and analytics platforms to provide data-driven insights and recommendationsn
- Collaborate with Client Services and other channel teams to ensure seamless campaign executionsn
- Analyse campaign performance data to identify trends and optimize strategiesn
- Ensure adherence to best practices and maintain high standards of qualityn
- Experience on Media Planning and Programmatic deals is mustn
nQualifications
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- 9 to 12 years of experience in programmatic campaign managementn
- Proven experience managing and leading a teamn
- Expert-level knowledge of DV360 and experience with other DSPsn
- Strong experience with MMPs and analytics toolsn
- Excellent client management and communication skillsn
- Proven ability to develop and execute strategic programmatic plansn
- Solid analytical and problem-solving skillsn
- Strong Excel and PPT skillsn
- Innovation & Best Practices: Stay ahead of industry trends, implement cutting-edge technologies, and ensure adherence to best practices to maintain high standards of quality and innovationn
- Budget Management: Responsible for large scale budget management, and forecastingn
- A/B Testing and Experimentation: Design and implement rigorous A/B testing and experimentation frameworks to optimize campaign performance and identify winning strategiesn
- Attribution Modelling: Expert knowledge of attribution modelling and it's effect on performancen
📌 Senior Manager Programmatic (Mumbai)
🏢 dentsu India
📍 Mumbai