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About Us

At Target River , our mission is simple: Target River exists to delight its clients. We are a full-service marketing agency that delivers results-driven advertising and communications strategies across digital, traditional, and emerging media platforms. We’re looking for a creative and data-driven Social Media Specialist to manage and grow our clients’ social media presence through engaging content and strategic campaigns.

Key Results Areas (KRAs) & What Winning Looks Like1. Content Creation & Community Engagement

- Develop, schedule, and publish high-quality content across social media platforms, including Meta, LinkedIn, Instagram, X (Twitter), TikTok, and YouTube.
- Monitor and engage with audiences, responding to comments, messages, and mentions in a timely manner to foster community growth.
- Winning means: Engagement rates increase, audience growth is consistent, and brand messaging remains strong across all platforms.

2.Organic Social Media Strategy Execution

- Plan and execute organic social media campaigns to drive brand awareness, engagement, and conversions.
- Optimize campaigns based on performance data, audience insights, and industry best practices.
- Winning means: Campaigns deliver measurable results, including increased traffic, lead generation, and improved conversion rates.

3. Performance Tracking & Internal Communication in a Virtual Work Environment

- Track and analyze key performance metrics using platform insights, Google Analytics, and reporting tools.
- Communicate performance trends, insights, and strategic recommendations to internal teams and clients.




- Winning means: Reports are clear and actionable, stakeholders are informed, and campaigns are continuously optimized for success.

Skills Needed to Win in This Role

- Social Media Expertise: Proven experience managing brand accounts across Meta (Facebook & Instagram), LinkedIn, X (Twitter), TikTok, and YouTube.
- Content Creation & Copywriting: Ability to craft compelling copy, engaging captions, and visually appealing posts.
- Trend Awareness & Adaptability: Stay up-to-date with platform updates, trends, and emerging social media opportunities.
- Graphic & Video Editing (Preferred): Basic knowledge of tools like Canva, Adobe Creative Suite, or CapCut for content creation.
- Collaboration & Communication: Ability to work effectively in a virtual team setting , coordinating with copywriters, designers, and strategists.
- Organized & Deadline-Oriented: Ability to manage multiple accounts and campaigns while meeting deadlines.

Our Company Culture At Target River, we move fast, think big, and never settle for average. We collaborate, innovate, and execute at the highest level to delight our clients . We value accountability, creativity, and results , and we believe in working hard while having fun along the way . As a fully virtual team, we emphasize clear communication, proactive collaboration, and a commitment to excellence . If you thrive in a fast-paced, creative, and results-driven environment, you’ll fit right in.

PAY RANGE IS 70000 INR TO 85000 INR PER MONTH, IN HAND, DEPENDING ON EXPERTISE

Ready to make an impact through social media? Apply today and let’s talk!

📌 Social Media Specialist (India)
🏢 Target River
📍 India