16 Sep
|
Ascend
|
Kozhikode
We are looking for a creative, proactive, and results-oriented Social Media Manager to develop and manage the company’s social media presence. The ideal candidate should have strong knowledge of social media platforms, content creation, digital marketing trends, and audience engagement, with the ability to create content that strengthens the brand and supports business growth.
The Social Media Manager will be responsible for managing social media platforms, planning and executing content and campaigns, engaging with the online community, monitoring performance, and working closely with the marketing and sales teams to generate leads and achieve business objectives.
Key Responsibilities
- Develop and execute the company’s overall social media strategy in alignment with business and marketing goals.
- Manage and maintain social media platforms including Instagram, Facebook, LinkedIn, YouTube, and other relevant channels.
- Create and manage a monthly content calendar covering posts, reels, stories, campaigns, and promotional content.
- Develop creative and engaging content ideas based on the company’s brand identity and target audience.
- Coordinate with graphic designers, video editors, photographers, and content creators for timely content production.
- Write engaging captions, social media copy, hashtags, and promotional content.
- Plan and execute social media campaigns, contests, collaborations, and brand promotions.
- Monitor social media trends, competitor activities,
and emerging digital marketing trends.
- Track and analyse social media performance using platform insights and analytics tools.
- Prepare regular performance reports covering reach, engagement, followers, leads, and conversions.
- Respond to comments, messages, and audience interactions to improve engagement and build a robust online community.
- Coordinate with marketing and sales teams to generate leads and support business objectives through social media.
- Manage paid social media campaigns, boosting, and promotional activities in coordination with digital marketing teams or agencies when required.
- Maintain consistency in brand voice, visual identity, messaging, and online reputation.
- Identify opportunities for influencer marketing, brand collaborations, and strategic partnerships.
- Stay updated with social media algorithms, platform features, and emerging content trends.
- Ensure all published content is accurate, professional, brand-appropriate, and aligned with company policies.
- Handle negative feedback and social media crises professionally and escalate issues to management when required.
- Maintain an organised archive of social media content, creatives, campaign materials, and performance reports.
Work Location: In person
Benefits
As per company policy
Pay: ₹15,000.00 - ₹25,000.00 per month
Benefits
- Cell phone reimbursement
- Paid sick time
Work Location: In person
📌 Social Media Manager (Kozhikode)
🏢 Ascend
📍 Kozhikode