Company Description SBI Life Insurance Co. Ltd., one of India’s most trusted life insurance companies, offers a wide range of protection, pension, savings, and health solutions for individual and group customers across the country. With over 29,000 employees, a large agent network, multiple corporate and bancassurance partners, and extensive branch presence, the company focuses on making insurance accessible and convenient.

SBI Life emphasizes a customer-first approach, efficient operations, ethical service standards, and hassle-free claim settlement, supported by strong digital capabilities for customers, distributors, and employees. The company is listed on BSE and NSE, manages substantial assets under management, and provides a healthy, flexible work setting that supports professional growth. SBI Life also maintains a strong CSR culture, contributing to education, healthcare, disaster relief, and environmental initiatives across India.

Role Description The Senior Business Development Manager is a full-time, in office role based in Saharanpur, responsible for driving business growth and strengthening SBI Life’s market presence in the region. This role involves identifying and developing new business opportunities, managing and expanding relationships with agents, corporate partners, and other distribution channels, and achieving sales and revenue targets.

The Senior Business Development

Manager will monitor local market trends, plan and execute business development strategies, and support promotional activities and customer engagement initiatives. Daily responsibilities include coaching and motivating the sales team,



ensuring compliance with regulatory and company policies, tracking performance metrics, and preparing regular reports for regional leadership. The role also includes collaborating with internal stakeholders to improve processes, enhance customer experience, and implement digital tools and solutions for sales and service effectiveness.

Qualifications

- Strong business development and sales management capabilities, including experience in target achievement, pipeline management, and market expansion.
- Proficiency in relationship management and stakeholder engagement, with the ability to build and maintain partnerships with agents, corporate clients, and distribution networks.
- Solid analytical and strategic planning skills, including market analysis, data-driven decision making, and performance tracking.
- Effective communication, negotiation, and presentation skills, with the ability to influence and motivate teams and partners.
- Demonstrated leadership and team management experience, including coaching, mentoring, and performance management.
- Knowledge of the life insurance or financial services sector, including basic understanding of protection, savings, pension, and health products (experience in insurance sales or distribution is highly preferred).
- Bachelor’s degree in Business, Finance, Marketing, or a related field; an MBA or equivalent postgraduate qualification is an advantage.
- Comfort with using digital platforms and CRM tools for sales tracking, reporting, and customer management.
- Ability to work on-site in Saharanpur, with readiness

📌 Senior Business Development Manager (Saharanpur)
🏢 SBI Life Insurance Co.
📍 Saharanpur