Company Description Lexa Bio Plast is a Rajkot, Gujarat-based manufacturer specializing in industrial and customized packaging solutions for a wide range of sectors. The company produces and supplies PP & LD bags, printed packaging bags, stretch films, garbage bags, disposable products, biodegradable combo packs, and tailored packaging materials.

Lexa Bio

Plast focuses on reliable material quality, customized printing support, timely delivery, and scalable production to meet diverse customer requirements. The organization collaborates with manufacturers, wholesalers, distributors, food brands, logistics companies, retailers, and growing businesses seeking dependable packaging partners. Its broad product range and customer-centric approach offer opportunities for team members to engage with varied industries and long-term client relationships.

Role Description The Retail Business Development Executive role is a full-time, in office position based in Rajkot. The individual in this role will identify and develop new retail business opportunities, build and maintain relationships with retailers and regional partners, and promote Lexa Bio Plast’s packaging products to expand market presence.

Day-to-day responsibilities include conducting market research, visiting retail clients, presenting product solutions, negotiating pricing and contract terms, and following up to close sales.



The role also involves coordinating with production and logistics teams to ensure timely delivery, managing order pipelines, and resolving client queries. The executive will prepare regular sales reports, monitor competitor activity, and support marketing initiatives such as promotional campaigns, product displays, and retailer engagement activities.

Qualifications

- Strong business development and sales skills, including lead generation, client relationship management, and negotiation.
- Retail and channel management exposure, with the ability to handle distributors, retailers, and regional trade partners.
- Basic understanding of packaging products and industrial supply chains, or willingness to learn quickly.
- Effective communication and presentation skills, with proficiency in English and local languages.
- Ability to conduct field visits, manage territory plans, and work independently to achieve sales targets.
- Comfort with using CRM or sales tracking tools, MS Office, and preparing reports and proposals.
- Prior experience in FMCG, packaging, or B2B/B2C sales is preferred but not mandatory.
- Minimum of a bachelor’s degree in Business, Marketing, Commerce, or a related field, or equivalent practical experience.
- Strong work ethic, customer-focused mindset, and readiness to work on-site in Rajkot and travel within assigned regions.

📌 Retail Business Development Executive (Rajkot)
🏢 Lexa Bio Plast
📍 Rajkot