PUBLIC RELATIONS OFFICER – PROBM Group, Chennai

Designation: Public Relations Officer / Corporate Relations Executive

Organisation: BM Group

Location: Chennai

Experience: Preferably 2–7+ years in healthcare, hospitals, corporate relations, public relations, community relations or institutional liaison

Role Overview

BM Group is looking for a dynamic Public Relations Officer to represent and strengthen relationships between the organisation and patients, doctors, hospitals, corporates, institutions, community organisations, media and external stakeholders.

The position requires excellent relationship-building capability, communication skills and field-level execution.

Key Responsibilities

- Represent BM Group professionally with external organisations and stakeholders.
- Develop relationships with doctors, clinics and hospitals.
- Develop referral relationships with healthcare professionals.
- Maintain relationships with corporates and institutions.
- Coordinate corporate healthcare tie-ups.
- Establish relationships with insurance/TPA and healthcare-network partners where required.
- Coordinate health camps and community programmes.
- Develop relationships with residential communities, associations, schools and organisations.
- Promote BM Group's clinical services ethically.
- Coordinate doctor meetings and institutional presentations.
- Maintain referral-source relationships.
- Conduct regular field visits and relationship meetings.
- Develop and maintain a database of doctors, corporates and institutions.
- Follow up on institutional enquiries and partnership opportunities.
- Represent BM Group at healthcare events and skilled programmes.




- Coordinate press/media interactions under management approval.
- Assist in planning public-awareness programmes.
- Coordinate launches, events, medical camps and educational programmes.
- Monitor competitor activities and local healthcare developments.
- Work closely with marketing, business-development and clinical teams.
- Submit daily/weekly activity reports and relationship-development updates.
- Track enquiries/referrals generated through relationship-building activities.

Key Performance Areas
- New institutional relationships.
- Doctor referral network development.
- Corporate tie-ups.
- Community engagement.
- Healthcare camp participation.
- Referral enquiries generated.
- Relationship retention.
- Follow-up and conversion of institutional opportunities.
- Brand visibility and reputation.

Preferred Candidate
- Excellent communication and interpersonal skills.
- Strong networking ability.
- Presentable and professional personality.
- Comfortable meeting senior doctors and corporate executives.
- Strong local knowledge of Chennai.
- Healthcare/hospital PRO experience preferred.
- Ability to travel locally for meetings and relationship-development activities.
- Tamil and English fluency preferred.

Reporting To Management / Business Development Head – BM Group

Pay: ₹15,000.00 - ₹25,000.00 per month

Experience

- Public relations: 1 year (Preferred)
- Medical management: 1 year (Preferred)
- Business development: 1 year (Preferred)
- Customer relationship management: 1 year (Preferred)
- Guest relations: 1 year (Preferred)

Location:
- Chennai, Tamil Nadu (Chennai, Chennai District) (Preferred)

Work Location: In person

📌 Public Relations Officer (Chennai)
🏢 BM Cosmetic Clinic u0026 Hospitals
📍 Chennai