Roles and Responsibilities

- Develop and execute comprehensive paid marketing strategies across Facebook Ads, Google Ads, LinkedIn Ads, Instagram Ads, and other platforms to drive lead generation and conversion.

- Manage campaign performance data to optimize ad targeting, budget allocation, and creative assets for maximum ROI.

- Collaborate with cross-functional teams (e.g., sales, product) to align marketing efforts and ensure seamless customer journey optimization.

- Analyze campaign metrics using tools like Google Analytics to identify areas of improvement and inform future strategy development.

- Stay up-to-date with industry trends and best practices in paid media buying to continuously improve campaign effectiveness.

Desired Candidate Profile

- 3-5 years of experience in Paid Marketing or related field.

- Solid understanding of Facebook Ads Manager, Google AdWords, LinkedIn Ads platform features & capabilities.

- Proven track record of success in managing multiple paid marketing campaigns simultaneously.

📌 Performance Marketer (Dehradun)
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📍 Dehradun