Graphic Designer

We are looking for a creative, detail-oriented and execution-focused Graphic Designer who can convert marketing concepts into visually strong, premium and conversion-oriented creatives across digital, e-commerce and retail channels.

Role Overview The Graphic Designer will work closely with the Marketing, Performance Marketing, Social Media, Retail and E-commerce teams to develop creative assets for campaigns, advertisements, product launches, promotions and brand communication.

This is not a template-only design role. We are looking for someone who understands visual hierarchy, typography, composition, branding, consumer attention and performance marketing creatives.

Key ResponsibilitiesDigital & Social Media Design

- Design high-quality creatives for Instagram, Facebook, YouTube, Google Ads and other digital platforms.
- Create Meta advertising creatives, static ads, carousel posts, Reel covers and thumbnails.
- Develop multiple creative variations for different campaigns, audiences and CTAs.
- Adapt master creatives into multiple formats including 1:1, 4:5, 9:16, 3:4 and website formats.
- Create creatives that effectively communicate offers, products and campaign messages within a few seconds.

Campaign & Promotional Design
- Design creatives for sales campaigns, product launches, festive campaigns and seasonal promotions.
- Develop campaign key visuals, concepts and moodboards.
- Translate marketing briefs into strong visual campaign concepts.
- Balance premium brand aesthetics with direct-response advertising requirements.

E-commerce & Website Design
- Create website hero banners and category banners.
- Design e-commerce promotional creatives and product-focused layouts.
- Ensure product images, bicycle branding, decals, frame geometry and product details remain accurate.
- Create visual assets supporting online product launches and promotional campaigns.

Retail & Offline Marketing

Design marketing materials including

- Store posters
- Standee designs
- Offer boards
- Flyers
- Brochures
- In-store branding
- Outdoor advertising creatives

Product & Image Editing
- Retouch, enhance and manipulate product and lifestyle images.




- Create clean and premium product compositions.
- Maintain accuracy of product colours, branding, decals and important product details.
- Ensure all creatives maintain JBC's visual identity and brand consistency.

Video & Motion Support
- Support the video team with Reel graphics and text overlays.
- Create title cards, end frames, stickers and other motion-design assets.
- Basic motion graphics knowledge will be an advantage.

Performance Marketing Collaboration
- Work closely with the Performance Marketing team to develop creative variations for testing.
- Experiment with different hooks, offers, layouts and CTAs.
- Understand the relationship between creative quality and advertising performance.
- Use campaign performance insights to improve future creatives.

Required SkillsDesign Tools
- Strong proficiency in Adobe Photoshop
- Solid proficiency in Adobe Illustrator
- Good working knowledge of Canva

Design Fundamentals

Strong understanding of

- Typography
- Layout
- Colour theory
- Composition
- Visual hierarchy
- Image manipulation
- Photo retouching
- Branding and visual consistency

Professional Skills
- Ability to independently interpret a creative brief and execute the final design.
- Strong attention to detail.
- Ability to work on multiple campaigns simultaneously.
- Ability to work under deadlines in a fast-paced marketing environment.
- Ability to create both premium brand creatives and high-conversion sales creatives.
- Strong understanding of social media and Meta advertising design requirements.

Preferred Skills Candidates with any of the following will have an advantage:
- Experience in e-commerce, retail, lifestyle, automobile, sports, fitness or consumer brands.
- Experience creating performance marketing creatives.
- Basic knowledge of Adobe After Effects or motion graphics.




- Knowledge of AI-assisted creative tools and image-generation workflows.
- Understanding of website and e-commerce design requirements.
- Interest in cycling, fitness, sports or electric mobility brands.

Experience & Qualification
- 1–4 years of relevant Graphic Design experience preferred.
- Freshers with an exceptional portfolio and robust design fundamentals may also be considered.
- Relevant qualification in Graphic Design, Visual Communication, Multimedia, Fine Arts or a related field is preferred.

What We Look For We are looking for a designer who:
- Thinks beyond templates.
- Can convert a simple marketing brief into a powerful visual campaign.
- Understands how to create designs that stop the scroll, communicate quickly and drive action.
- Can balance creativity with commercial objectives.
- Takes ownership of the quality of every creative.
- Is comfortable receiving feedback and making quick iterations.
- Has strong visual taste and continuously works to improve their craft.
- Can independently conceptualise and execute creative campaigns.

Portfolio Requirement Portfolio submission is mandatory.

The portfolio should ideally demonstrate experience across:

- Social media creatives
- Performance marketing advertisements
- E-commerce banners
- Product advertising
- Campaign key visuals
- Retail creatives
- Image manipulation and retouching

Applications without a portfolio may not be considered.

Key Performance Indicators (KPIs)

Performance will be evaluated based on:

- Creative Quality
- Brand Consistency
- Speed of Execution
- Accuracy & Attention to Detail
- Ability to Meet Deadlines
- Quantity & Quality of Creative Variations
- Performance of Advertising Creatives
- Ability to Independently Conceptualise & Execute Campaigns

This role provides significant creative exposure and the opportunity to see your work directly influence customer engagement and business sales. Pay: ₹20,000.00 per month

Benefits

- Paid sick time
- Provident Fund

Application Question(s):
- Do you have experience in Adobe Illustrator?
- Are you a immediate joiner?

Work Location: In person

📌 Graphic Designer (Anna Nagar)
🏢 Spark Enterprises
📍 Anna Nagar