* Assist the founders with market research, competitor analysis and identifying growth opportunities.
- Support development and execution of business and go-to-market strategies.
- Research new channels, partnerships and potential expansion opportunities.
- Help turn ideas into actionable plans and initiatives.
1. Product Placement & Distribution
* Identify and approach relevant cafés, gyms, fitness studios, retail stores, colleges and other potential points of sale.
- Assist in building and managing product placement opportunities across Chandigarh.
- Coordinate with partners and track product placements, sales and performance.
- Explore cutting-edge offline channels to increase HYPR’s visibility and reach.
1. Marketing & Brand Building
* Assist in developing marketing campaigns and brand initiatives.
- Work on social media, content ideas, influencer collaborations and community-building initiatives.
- Research consumer trends and identify opportunities to increase brand awareness.
- Support both online and offline marketing activities.
1.
Offline Events & Activations
* Plan and execute college activations, fitness events, pop-ups and other brand experiences.
- Coordinate with venues, partners, vendors and event teams.
- Help develop creative ideas for making HYPR more visible and engaging offline.
1. Operations
* Assist with day-to-day business operations and execution.
- Coordinate across different stakeholders to ensure projects move smoothly.
- Track ongoing initiatives, timelines and deliverables.
- Identify operational gaps and help build effective processes.
1. Founder’s Office Projects
* Work directly with the founders on high-priority projects and new initiatives.
- Take ownership of projects from ideation to execution.
- Solve problems independently and bring new ideas to the table.
- Get exposure to the decision-making and day-to-day functioning of an early-stage consumer brand.