16 Sep
|
Mokobara
|
Bangalore Urban
16 Sep
Mokobara
Bangalore Urban
Role Overview
We’re looking for a Performance Marketing Manager to own and scale our paid marketing efforts across Meta, Google, and India’s leading marketplaces (Amazon, Flipkart, Myntra, etc.) . This role sits at the intersection of growth, data, and execution – owning end-to-end performance outcomes across the funnel, from acquisition to conversion and repeat.
Key Responsibilities
Marketplaces (Amazon, Flipkart, Myntra, etc.)
- Lead campaign planning and execution across key marketplaces, aligned with business priorities and sale calendars.
- Plan, execute, and optimize festive sales, mega events, and BAU bursts across marketplaces.
- Work closely with marketplace POCs to track mid-event performance, identify trends, monitor competitive activity, and drive real-time optimizations.
- Partner with marketplace ops and internal stakeholders to ensure smooth execution and hygiene across listings, inventory readiness, and campaign setups.
Performance Marketing (D2C)
- Own and scale paid performance marketing across Meta (Facebook & Instagram) and Google (Search, Shopping, Display, YouTube) .
- Drive full-funnel growth across acquisition, conversion,
and repeat for Mokobara’s D2C business.
- Lead creative experimentation and testing across formats, messaging, audiences, and landing pages to continuously improve performance.
- Own budget planning, allocation, pacing, and efficiency across channels.
Analytics Excellence
- Track and monitor core performance metrics on a daily basis.
- Conduct deep-dive performance analysis and root-cause diagnostics to identify growth opportunities and fix leakage.
What Makes You a Great Fit
- 2-5 years of experience in performance marketing, ideally in a fast-paced D2C brand or agency environment .
- Proven experience owning end-to-end performance budgets with clear accountability for outcomes.
- Robust hands-on expertise across Meta, Google Ads , and marketplace advertising platforms .
- Highly data-driven - comfortable diving deep into numbers, dashboards, and insights.
- A natural stakeholder manager - able to work seamlessly with internal teams, external partners, and marketplace POCs.
- Bias for action, ownership, and continuous improvement.
📌 Digital Marketing Manager (Bangalore Urban)
🏢 Mokobara
📍 Bangalore Urban