16 Sep
|
Heisetasse Beverages
|
Mumbai
16 Sep
Heisetasse Beverages
Mumbai
Key Responsibilities
- Build and nurture relationships with local artists, performers, creative agencies, and community groups to drive brand engagement.
- Conceptualize and execute in-store events, community activations, workshops, and experiential marketing initiatives.
- Develop partnerships with colleges, universities, and corporate organizations within store catchment areas to increase footfall and brand visibility.
- Collaborate with mall management teams to secure visibility opportunities, seasonal activations, and topical marketing partnerships.
- Identify, engage, and manage influencers for barter and paid collaborations to amplify brand reach.
- Coordinate with creative and production agencies for print collateral, event branding, merchandising, and other marketing requirements.
- Work closely with internal marketing and operations teams to ensure seamless execution of community initiatives.
- Track event performance, partnership outcomes,
and community engagement metrics to drive continuous improvement.
- Stay updated on local trends, cultural events, and consumer preferences to identify new engagement opportunities.
Preferred Candidate Profile
- 23 years of experience in Community Management, Brand Marketing, Events, Partnerships, or Marketing Activations.
- Robust network within Hyderabad's artist, influencer, college, and corporate ecosystem.
- Excellent understanding of Hyderabad's demographics, consumer behavior, and local communities.
- Experience in planning and executing offline events and partnerships.
- Strong communication, stakeholder management, and negotiation skills.
- Exposure to the Chennai market will be an added advantage.
- Self-driven, creative, and comfortable working in a fast-paced environment.
📌 Community Manager - Executive (Mumbai)
🏢 Heisetasse Beverages
📍 Mumbai