Position : Business Development Executive (BDE)

Company: Adsin The Learning Hub

Job Type: Full-time

Department: Marketing

Location: Kozhikode

Experience: 2 years

Job Summary

Adsin is looking for an enthusiastic and result-oriented Business Development Executive (BDE) to support our field marketing, lead generation, institutional outreach, and course promotion activities.

The BDE will be responsible for identifying new business opportunities, visiting schools and colleges, building relationships with institutional representatives, generating qualified leads, promoting Adsin's qualified courses and supporting the Sales/Admissions team in lead conversion.

The ideal candidate should have strong communication and interpersonal skills, be comfortable with field work, and have a proactive approach toward business development.

Key Responsibilities

Field Marketing & Lead Generation

- Conduct regular field visits to schools, colleges, training institutions, and other relevant organizations.
- Generate qualified leads through institutional visits, direct interactions, campaigns, and promotional activities.
- Identify potential students, institutions, and other business prospects.
- Build professional relationships with students, faculty members, HODs, Placement Officers, Training & Placement Coordinators, and management representatives.
- Explore new locations, institutions, and channels for business development.

Institutional Business Development

- Identify and approach potential educational institutions for business opportunities.
- Present Adsin's courses, training programs, certification programs, webinars, and other offerings.
- Develop and maintain professional relationships with institutional decision-makers and coordinators.
- Explore opportunities for institutional collaborations, course promotions, webinars, and certification programs.
- Maintain an updated database of institutions and business opportunities.

Lead Management & Conversion

- Record and maintain leads generated through field activities.
- Understand prospect requirements and provide appropriate course information.
- Conduct timely follow-ups with students, prospects, and institutional contacts.




- Coordinate with the Sales/Admissions team for counselling and admission conversion.
- Track leads from initial interaction through enquiry, follow-up, and conversion.
- Maintain accurate lead and follow-up records in the designated CRM/tracker.
- Collect and communicate reasons for non-conversion and relevant market feedback.

Course Promotion & Admissions Support

- Promote Adsin's digital marketing, graphic designing, and other professional courses.
- Explain course features, benefits, duration, certification, and other relevant information to prospects.
- Support admission campaigns, events, promotional activities, and student outreach programs.
- Assist the Sales/Admissions team in converting qualified leads.
- Gather feedback on student preferences, course demand, and competitor activities.

Webinar & Certification Program Promotion

- Promote free webinars and certification programs among students and institutions.
- Identify suitable institutions and target audiences for webinar promotions.
- Coordinate registrations and participation for assigned webinars.
- Follow up with webinar participants regarding relevant courses and learning opportunities.
- Coordinate with internal teams for certification tests, assessments, and related activities.

Relationship & Market Development

- Maintain regular communication with existing institutional contacts.
- Develop long-term relationships with schools, colleges, and other organizations.
- Identify opportunities for repeat programs and institutional collaborations.
- Monitor local education and training market trends.
- Observe competitor activities and identify current business opportunities.
- Share market feedback, opportunities, and challenges with the reporting manager.

Reporting & Coordination

- Prepare daily and weekly field activity plans.
- Maintain daily records of field visits, leads, institutional contacts,



and follow-ups.
- Submit daily, weekly, and monthly activity/performance reports.
- Coordinate with Sales, Marketing, Academic, and other internal teams.
- Ensure timely completion of assigned follow-ups and action points.
- Maintain and properly account for company brochures, promotional materials, documents, gadgets, and other resources used during field activities.

Requirements

- Bachelor's degree in any discipline.
- Freshers and candidates with 2 years of experience in Business Development, Field Marketing, Sales, Education Sales, or a related field are welcome to apply.
- Strong verbal and written communication skills.
- Good interpersonal and presentation skills.
- Comfortable with regular field visits and meeting new people.
- Ability to build and maintain professional relationships.
- Target-oriented and proactive approach.
- Basic knowledge of MS Office/Google Workspace and CRM or lead-tracking systems.
- Ability to work independently as well as coordinate with internal teams.
- Willingness to travel locally for institutional visits and business development activities.

Preferred Skills
- Business Development
- Field Sales / Field Marketing
- Lead Generation
- Institutional Sales
- Education Sales
- Communication & Presentation
- Event/Webinar Promotion
- Market Research

What We Offer

- Opportunity to work in the education and professional training sector.
- Exposure to business development, institutional marketing, and lead generation.
- Opportunities to develop sales, communication, presentation, and relationship-management skills.
- Supportive and growth-oriented work workplace.
- Career growth opportunities based on performance.

The employee may also be required to undertake additional responsibilities and activities assigned by management from time to time in line with organizational requirements and business objectives.

How to Apply

Interested candidates are requested to share their updated CV/Resume through either of the following:

Email: [email protected]

WhatsApp: (phone hidden)

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits

- Paid sick time

Work Location: In person

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