Position: Area Sales Manager (ASM) – Corporate Project Sales

Industry: Paints / Construction Chemicals

Location: Delhi NCR

Experience: 8–10 Years

CTC: Competitive, Based on Experience & Industry Standards

Employment Type: Full-Time

Function: Sales & Business Development

About the Role

We are looking for an experienced and result-oriented Area Sales Manager – Corporate Project Sales to drive business development and project sales across Delhi NCR . The candidate will be responsible for developing corporate/institutional accounts, identifying large project opportunities, building relationships with key decision-makers and achieving sales targets.

The ideal candidate should have strong experience in B2B project sales, preferably from the Paints, Coatings, Construction Chemicals, Building Materials or allied industries, with an established network among corporate clients, builders, developers, architects, consultants and project stakeholders.

Key Responsibilities

- Drive corporate and project sales across Delhi NCR.
- Identify and develop new business opportunities with corporates, builders, real-estate developers, contractors, institutions and large project clients.
- Generate leads and build a strong project pipeline through market mapping, references, networking and direct prospecting.
- Develop and maintain relationships with architects, consultants, project managers, procurement teams, contractors and key decision-makers.
- Understand project requirements and recommend suitable paints, coatings, waterproofing and allied products.
- Conduct client meetings, site visits, product presentations and technical discussions.
- Prepare and submit commercial proposals, quotations and project-specific offers in coordination with internal teams.




- Track projects from lead generation to specification, negotiation, order closure and execution.
- Work closely with technical, production, commercial and operations teams to ensure smooth project execution.
- Monitor competitor activities, market trends, pricing and new project developments in Delhi NCR.
- Maintain regular follow-ups with clients and ensure timely closure of opportunities.
- Achieve monthly, quarterly and annual sales and revenue targets.
- Maintain accurate sales reports, project pipelines, forecasts and customer databases.
- Develop long-term corporate relationships and identify opportunities for repeat business.

Preferred Candidate Profile

* Graduate / MBA in Sales & Marketing or a relevant discipline.
- 8–10 years of relevant sales experience, preferably in B2B project sales.
- Experience in Paints, Coatings, Construction Chemicals, Building Materials, Waterproofing, Adhesives or related industries will be preferred.
- Solid exposure to corporate/project/institutional sales rather than only retail or dealer sales.
- Existing network among builders, developers, architects, consultants, contractors, corporates and procurement teams will be an advantage.
- Strong negotiation, presentation, communication and relationship-management skills.
- Ability to independently manage the complete sales cycle from lead generation to closure.
- Target-oriented with strong commercial understanding.
- Should be comfortable with regular client meetings and site visits across Delhi NCR.
- Candidate should be based in Delhi NCR or be willing to work across the NCR region.
- Interested Candidate contact with me
- (phone hidden)

[email protected]

Pay: ₹45,000.00 - ₹50,000.00 per month

Work Location: In person

📌 Area Sales Manager (Delhi)
🏢 Aurafest Management Services
📍 Delhi