Job Description
MarCat | Ahmedabad
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We are looking for someone to build revenue with us from zero.
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MarCat is building the technology infrastructure for India's independent retail.
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We're starting with supermarkets and independent retailers, helping them run their stores better across sales, inventory, customers and growth.
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We are very early.
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There is no sales team.
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There is no proven GTM playbook.
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There is no guaranteed salary for this role.
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What we do have is a market we believe is underserved, a product we are building, and the opportunity to build something meaningful from the ground up.
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We are looking for a founding partner to own Revenue & GTM.
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What you would own
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Initially, almost everything related to getting MarCat into the hands of retailers.
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You will:
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- Find the right retailers to target
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- Build the prospect pipeline from scratch
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- Talk directly to owners and decision-makers
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- Visit stores and understand how they operate
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- Run demos and sell the product
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- Close the first customers
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- Experiment with outbound, referrals, partnerships, field sales and other channels
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- Understand why customers buy — and why they don't
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- Help shape pricing, positioning and packaging
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- Turn customer conversations into product and GTM decisions
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Once we find what works, your job changes.
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You will build the revenue engine:
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process → metrics → playbook → team → scale.
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Eventually, you would own the broader revenue organization and help take MarCat beyond Ahmedabad.
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This is not a sales job
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We're not looking for someone to execute a lead list.
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We're not looking for someone who needs an established sales process.
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We're not looking for someone whose definition of GTM is LinkedIn posts and marketing campaigns.
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At this stage, you are the GTM function.
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You need to be comfortable figuring things out, hearing "no", changing the approach, getting back on the phone and trying again.
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Some days you'll be selling.
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Some days you'll be in a supermarket.
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Some days you'll be analysing the funnel.
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Some days you'll be figuring out why our pitch isn't working.
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And some days you'll be sitting with the founder deciding what we should change.
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Who we want
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We care much less about your degree or title than your track record.
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You might be:
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- A strong B2B salesperson who wants to build something
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- An early-stage startup operator who has owned revenue
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- An entrepreneurial sales professional
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- Someone who has built a territory or business from scratch
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- A retailer/SMB-focused sales professional who understands how owners actually buy
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You should be comfortable with:
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- Cold calling
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- Field sales
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- Rejection
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- Ambiguity
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- Direct conversations with business owners
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- Working without a playbook
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- Taking responsibility for outcomes
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- Gujarati, Hindi and English
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- Being on the ground across Ahmedabad
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Experience in SaaS, POS, ERP, FMCG, merchant-tech, distribution or B2B sales is useful, but not a requirement.
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We care about evidence of ownership more than years of experience.
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The person we're looking for
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You probably won't enjoy this if you want:
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- A defined job description
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- A fixed sales process
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- A large inbound pipeline
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- Predictable working days
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- Someone else to tell you what to do
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You may love it if you think:
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"Give me a market, a product and a phone. I'll figure out how to get the first customers."
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You join MarCat as a founding partner, not as an employee.
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- Meaningful founder-level equity
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- Direct partnership with the founder
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- Ownership of Revenue & GTM
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- A seat at the table on major company decisions
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- The opportunity to shape product through direct customer exposure
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- The opportunity to build and eventually lead the revenue organization
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- No artificial ceiling on what you can build or own
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This is an equity-first prospect and does not come with a conventional salary package.
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The value of the opportunity comes from what we build together.
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Location
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Ahmedabad — On-site
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How we'll evaluate you
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Don't worry about having the perfect resume.
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Show us evidence that you can create something from nothing.
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Tell us about:
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- The hardest thing you've sold
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- A time you created an opportunity without being handed a lead
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- A target you were responsible for and how you achieved it
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- A rejection that taught you something
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- Something you built or owned without being asked
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We care about what you actually did, not just what your job description said.
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If this sounds more exciting than a conventional job, we'd like to talk.
📌 Founding Partner -- Revenue & GTM (India)
🏢 Mar-Cat
📍 India