Job Description : Social Media Expert

Position: Social Media Expert – AI & Digital Marketing

Department: Digital Marketing / Social Media

Experience: 3–5 Years

We are looking for an experienced and result-oriented Social Media Expert with 3–5 years of hands-on experience in managing social media platforms, developing content strategies, building online communities, and driving engagement and growth.

Must have Hands-on experience with AI-powered social media and content creation tools will be an advantage.

Roles & Responsibility:

Social Media Strategy & Management :
Manage day-to-day social media activities across platforms such as Instagram, Facebook, LinkedIn, YouTube, X, and other relevant platforms.
Develop platform-specific strategies based on audience behavior, trends, algorithms, and content formats.
Plan and maintain monthly/weekly content calendars covering posts, Reels, Stories, carousels, videos, campaigns, and other formats.
Identify opportunities to increase reach, engagement, followers, brand awareness, leads, and conversions.
Stay updated with changes in social media algorithms, features, trends, formats, and best practices.
Build and maintain an active and engaged online community around the brand.




Develop creative and engaging content ideas based on brand objectives, audience insights, current trends, and platform requirements.
Write and review captions, hooks, headlines, scripts, CTAs, social posts, and campaign copy.
Work closely with the creative, video, and content teams to develop high-quality social media assets.
Identify trending topics, sounds, formats, hashtags, memes, and content prospects relevant to the brand.
Create strategies for Reels, Shorts, Stories, carousels, static posts, long-form videos, and interactive content.
Use AI tools and technologies extensively to improve social media planning, content creation, research, optimization, and performance.
Identify areas where AI can improve content quality, productivity, creativity, and turnaround time.
Experiment with current and emerging Generative AI tools and integrate relevant technologies into everyday social media workflows.
Develop effective AI-assisted content production and social media management workflows.
Stay updated with developments in Generative AI, AI content creation, AI marketing tools, social media automation, and AI-driven analytics.

Pay: ₹25,000.00 - ₹45,000.00 per month

Benefits:
Provident Fund

Work Location: In person

📌 Social Media Expert – Ai & Digital Marketing Sector 16
🏢 Lantern Pharmaceuticals Private
📍 Sector 16