16 Sep
|
Youtube For Brands
|
Bengaluru
16 Sep
Youtube For Brands
Bengaluru
About us:
At YouTube For Brands, we help brands grow on YouTube through strong strategy, storytelling, and creative content.
We work with brands across finance, business, technology, and other high-interest categories, creating content that people genuinely want to watch. From ideation and research to scripting, production, editing, and publishing, we take ownership of the entire content journey.
We're looking for a Creative Director who can bring a strong creative lens to this process and make sure every video is executed with a clear, compelling, and distinctive creative vision.
The Role:
As a Creative Director, you'll be responsible for shaping how a video should be creatively executed from the initial idea to the final output.
You'll work closely with content managers, researchers, cinematographers, and other team members to turn ideas into videos that are engaging, visually strong, and aligned with the brand and audience.
You should have a strong understanding of YouTube storytelling, visual language, pacing, formats, and what makes content worth watching.
Key Responsibilities:
- Develop the creative direction for YouTube videos across different formats and content categories.
- Take an idea or concept and determine how it should come alive on screen.
- Define the overall creative approach storytelling style, tone, visual language, pacing, format, and execution.
- Guide the production team on how a video should be shot, structured, and visually executed.
- Review rough cuts and final edits and provide clear, actionable creative feedback.
- Identify where a video can be made more engaging, entertaining, visually interesting, or emotionally effective.
- Push the team to experiment with new formats, storytelling techniques, visual styles, and creative approaches.
- Maintain consistency in the creative quality of videos across different projects and teams.
- Understand the target audience and ensure the creative execution works specifically for YouTube.
- Stay updated with evolving YouTube formats, creator trends, visual storytelling styles, and audience behaviour.
- Work across multiple projects while maintaining a high creative standard and meeting delivery timelines.
- Build and maintain a strong creative culture within the team.
What we are looking for :
- 4+ years of experience in creative direction, video content, advertising, digital media, YouTube, or a similar creative field.
- Strong understanding of how videos are conceptualised, produced, and creatively executed.
- A sharp sense of storytelling and visual communication.
- Strong understanding of YouTube content and what makes viewers click, watch, and stay.
- Ability to translate an idea into a clear creative vision that a production team can execute.
- Strong understanding of editing, pacing, cinematography, motion, sound, and overall video language.
- Ability to give clear and constructive creative feedback to writers, editors, cinematographers, and designers.
- Strong conceptual thinking with the ability to generate and develop original ideas.
- Ability to balance creativity with the brand, audience, and objective of the content.
- Strong communication and collaboration skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- A strong portfolio demonstrating your involvement in creative direction and video execution.
Positive to have:
- Experience working on YouTube channels or digital-first content.
- Experience in long-form content, documentaries, interviews, podcasts, or branded content.
- Experience working with finance, business, technology, or educational content.
- Experience leading or mentoring creative teams.
- Strong understanding of current content and creator trends.
Location
Domlur , Bangalore (On - site)
📌 Creative Director (Bengaluru)
🏢 Youtube For Brands
📍 Bengaluru