16 Sep
|
Clickdee
|
Gurugram
Job Description
About Click Dee
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Click Dee is in the US Pay-Per-Call performance marketing space, connecting high-intent consumers with top national and regional service providers across verticals like Insurance, Home Services, Finance, and Legal. We specialize in driving high-quality, qualified phone calls directly to our clients' sales floors, delivering measurable ROI and substantial growth.
We are seeking a results-oriented skilled to scale our direct advertiser relationships.
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Role Overview
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The Strategic Partnerships Manager will be solely responsible for identifying, prospecting, negotiating, and closing direct advertiser agreements across high-value Pay-Per-Call verticals in the US market. This is a critical business development role focused exclusively on acquiring and onboarding companies that will buy qualified inbound phone calls directly from Click Dee, bypassing intermediary networks.
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Key Responsibilities
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1. Direct Advertiser Acquisition (Core Focus)
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Identify and Target: Proactively research, map, and target high-potential companies (Advertisers/Buyers) that utilize Pay-Per-Call for lead generation within key verticals (e.g., Health Insurance, Home Warranty, HVAC, Debt Relief).
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Full-Cycle Sales: Own the entire sales process, from initial outreach and pitch development to contract negotiation and successful onboarding of new direct Advertiser partners.
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Negotiation & Deal Structuring: Negotiate and execute performance-based contracts, defining Call Payouts, Qualified Call Criteria (duration, IVR filters, time-of-day),
and weekly/monthly volume caps to ensure profitable and sustainable partnerships.
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1. Strategic Relationship Management
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Launch & Optimization: Work cross-functionally with our Media Buying and Operations teams to ensure successful campaign launches and immediate quality control for new Advertisers.
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Growth Strategy: Regularly analyze partnership performance data (conversion rates, call quality, retention) to develop and propose strategies for scaling successful direct campaigns and maximizing Advertiser Lifetime Value (LTV).
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Industry Representation: Act as a key ambassador for Click Dee at industry conferences, tradeshows, and networking events to build brand visibility and source new direct relationships.
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1. Market Expertise & Reporting
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Maintain a deep and current understanding of the US Pay-Per-Call landscape, including competitor activity, compliance regulations (TSR, TCPA), and emerging buyer trends.
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Forecast monthly revenue from new partnerships and provide regular, accurate reporting on pipeline status, closed deals, and campaign performance to senior leadership.
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Utilize CRM software (e.g., Salesforce, Hub Spot) to diligently track all sales activities and partnership opportunities.
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Qualifications
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Required Skills & Experience
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- 3+ years of proven, direct sales or business development experience in the Performance Marketing or Affiliate Marketing industry.
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- MUST have direct experience with Pay-Per-Call (PPC) or other Lead Generation models where you were responsible for acquiring the paying buyer/advertiser.
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- Demonstrated track record of meeting and exceeding sales quotas, specifically focused on new logo/new business acquisition.
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- Exceptional negotiation and closing skills, with the ability to articulate a clear value proposition for the Pay-Per-Call model.
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- Strong analytical skills: comfortable interpreting data reports (e.g., CR, ROI, EPC) to build compelling business cases for partnership.
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Preferred Qualifications
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- Existing network of contacts within high-volume Pay-Per-Call verticals (e.g., Insurance, Financial Services, Home Services).
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- Familiarity with Call Tracking Platforms (e.g., Invoca, Ringba) and the technical aspects of call routing and qualification.
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- Bachelor's degree in Business, Marketing, or a related field.
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Why Join Click Dee?
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Competitive base salary with a highly incentivized commission structure designed to reward significant direct advertiser acquisition.
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Opportunity to lead the growth of a core business unit within a rapidly expanding global performance marketing company.
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Comprehensive advantages package including health, dental, and paid time off.
📌 Strategic Partnerships Manager, Direct Advertisers (Pay-Per-Call) (Gurugram)
🏢 Clickdee
📍 Gurugram