Company Description:Altius Sports & Leisure Pvt Ltd is now in its 16th year building sporting infrastructure across India and the SAARC region, in partnership with TigerTurf — part of the TenCate Grass family since 2010 and one of the world's established artificial turf brands. The company is scaling a pan-India distribution network — trade dealers and individual partners — to take its turf products to a much wider market across India and needs someone to build and run that channel. Reports to: Managing DirectorLocation: Kolkata, with extensive pan-India travelCompensation: ₹18 lakh per annum (CTC) + performance incentivesExperience: 10+ years building and leading distribution or dealer networks Role Description:This is a build-and-lead mandate, reporting directly to the Managing Director. You will design, staff and run Altius Sports's pan-India distribution channel from the ground up: a trade dealer network across multiple retail and trade categories. The person in this role owns the plan and the number — dealers signed, partners activated, orders placed, revenue delivered — not just the activity behind it. What You'll Own:* Build and scale a dealer network, city by city, following a phased pan-India rollout.* Design and launch the individual partner programme — recruitment, onboarding, commission structure and compliance.* Run the full dealer acquisition funnel: list-building, outreach cadence across phone, email and WhatsApp,
conversion and onboarding.* Own dealer and partner retention — pricing discipline, reorder cadence, dealer recognition tiers and ongoing support.* Build and manage a small, focused execution team — inside sales, field representatives and a digital/content lead.* Track and report funnel KPIs, revenue and channel performance directly to the Managing Director.* Represent Altius Sports credibly to trade dealers and prospective partners across India.What We're Looking For:* 10+ years building, leading or scaling a distribution or dealer network, in channel sales, trade marketing or a comparable go-to-market role.* A background in building materials, sports infrastructure, FMCG or another trade/cash-sales category is a robust plus.* A proven track record of dealer or channel-partner onboarding and multi-city or pan-India expansion.* Strong communication skills — equally comfortable on a dealer sales call, drafting a WhatsApp or email campaign, and presenting numbers to leadership.* A hands-on, entrepreneurial approach — comfortable building a channel from a small base rather than managing an existing one.* Willingness to travel extensively across India.* Based in Kolkata or willing to relocate.How to Apply:Send your CV, current CTC and notice period to
[email protected] or call +91 96749 42250 for a confidential conversation about the role.
📌 National Head - Channel Sales (Kolkata)
🏢 Altius Sports & Leisure
📍 Kolkata