Son of Swaad is a rapidly growing vegetarian QSR brand specializing in soya chaap and a wide range of North Indian and Chinese cuisine. With outlets across multiple cities in India, the brand is rapidly expanding its franchise network.

We are looking for a Telecalling Sales Team Leader who can manage and motivate our telecalling team, ensure effective lead follow-ups, improve conversions, and achieve daily and monthly sales targets.

Job OverviewThe Telecalling Sales Team Leader will be responsible for managing the telecalling sales team, monitoring calls and follow-ups, allocating leads, tracking team performance, handling escalations, and ensuring sales targets are achieved.

The candidate should be an excellent communicator, strong team manager, and highly comfortable working in a target-driven environment.

- Key ResponsibilitiesTeam ManagementManage and supervise a team of telecallers/sales executives.
- Allocate leads to team members and ensure proper follow-up.
- Set daily, weekly, and monthly calling and conversion targets.
- Monitor individual and team performance.
- Conduct daily team briefings and performance reviews.
- Motivate the team to consistently achieve targets.
- Identify underperforming team members and provide coaching and training.
- Calling & Lead Follow-UpEnsure every assigned lead is contacted within the required response time.
- Monitor daily calling activity, connected calls, follow-ups, and conversions.
- Ensure systematic follow-up of interested and potential customers/franchise prospects.
- Review pending and overdue follow-ups regularly.
- Help team members handle difficult conversations and customer objections.
- Take over important or high-potential calls when required.
- Sales ConversionDrive the team toward lead-to-conversion targets.
- Monitor the complete sales funnel from lead → contact → interested → follow-up → meeting → conversion.




- Identify reasons for lost leads and implement corrective actions.
- Train telecallers on effective sales pitches, objection handling, and closing techniques.
- Ensure team members communicate the brand and offer accurately and professionally.
- Call Quality & MonitoringRegularly listen to recorded/live calls to evaluate call quality.
- Ensure team members follow approved calling scripts and sales processes.
- Provide constructive feedback to improve communication and conversion.
- Monitor professionalism, product knowledge, tone, and objection handling.
- Identify common customer objections and develop better responses with the team.
- Daily Reporting & CRM ManagementMaintain accurate records of all leads and follow-ups.
- Ensure the CRM/lead management system is updated regularly.
- Track:
- Total leads received
- Calls made
- Connected calls
- Interested prospects
- Follow-ups
- Meetings scheduled
- Conversions
- Lost leads
- Conversion percentage
- Prepare daily, weekly, and monthly sales performance reports for management.
- Highlight important issues, bottlenecks, and opportunities to improve performance.
- Franchise Lead HandlingSupervise telecalling for franchise enquiries generated through digital marketing and other channels.
- Ensure prospective franchise partners receive timely and relevant information.
- Identify serious/high-intent prospects and ensure they are properly nurtured.
- Coordinate qualified prospects with the senior sales/franchise team for further discussion.
- Maintain consistent follow-up until the prospect reaches the next stage of the sales process.




- Training & Process ImprovementTrain new telecallers on the sales process, CRM, scripts, and brand information.
- Conduct regular roleplays and objection-handling sessions.
- Improve calling scripts based on actual customer responses.
- Analyze call performance and identify opportunities to improve conversion.
- Share customer feedback and recurring objections with management.
- Requirements2–5 years of experience in telecalling, telesales, inside sales, or customer acquisition.
- At least 1 year of experience managing a telecalling/sales team preferred.
- Excellent Hindi and English communication skills.
- Strong convincing and negotiation abilities.
- Comfortable with daily/monthly sales targets.
- Solid follow-up and team-management skills.
- Experience with CRM/lead management software.
- Positive knowledge of Excel/Google Sheets.
- Ability to monitor call performance and coach team members.
- Experience in franchise sales, QSR, F&B;, real estate, education, insurance, or other target-driven industries will be an advantage.
- Key Performance Indicators (KPIs)Team monthly sales target achievement
- Number of calls made
- Call connection rate
- Lead response time
- Follow-up completion rate
- Qualified lead percentage
- Lead-to-meeting conversion
- Lead-to-sale conversion
- Team conversion rate
- Individual telecaller productivity
- Call quality
- CRM/update discipline
- Number of franchise closures

Ideal CandidateThe ideal candidate should be someone who knows how to run a calling team, not just make calls themselves.

You should be comfortable monitoring call activity, reviewing conversations, pushing follow-ups, coaching team members, handling objections, and taking ownership of the team's numbers.

If you can build a disciplined calling team and consistently turn enquiries into sales, we want to hear from you.

📌 Telecalling Team Leader (Meerut)
🏢 Son of Swad Private
📍 Meerut