17 Sep
|
Weekday AI
|
Bengaluru
17 Sep
Weekday AI
Bengaluru
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Experience: 1+ yrs
Location: Bengaluru
Job Type: Full time
We are looking for a creative and research-driven Content Marketer to strengthen organic brand presence and create high-quality content that engages audiences across the global SaaS, EdTech, tutoring, AI, and education technologyecosystem.
The ideal candidate will combine strong writing and storytelling skills with an understanding of content marketing, SEO, audience research, and digital channels. You will create content that not only communicates ideas clearly but also supports brand awareness, audience engagement, lead generation, and business growth.
Requirements
KEY RESPONSIBILITIES
- Create and execute high-quality content across LinkedIn, blogs, websites, email, newsletters, and social media.
- Develop and manage content calendars aligned with marketing objectives and business priorities.
- Research target audiences, industry trends, competitors, customer needs, and relevant content opportunities.
- Write clear, engaging, insightful, and conversion-focused content for different audiences and platforms.
- Develop content around SaaS, EdTech, tutoring, AI, education technology, and business growth.
- Collaborate with Marketing, Product, and other teams to translate ideas and insights into compelling content.
- Support SEO initiatives through keyword research, content optimisation, internal linking, and search-focused content planning.
- Repurpose existing content into different formats, including social posts, carousels, newsletters, video concepts, and short-form scripts.
- Develop content that supports brand awareness, audience engagement, lead generation, and conversion.
- Monitor content performance using relevant analytics and engagement metrics.
- Analyse performance insights and continuously improve content strategy and execution.
- Use AI tools effectively for research, ideation, drafting
📌 Content Marketer (Bengaluru)
🏢 Weekday AI
📍 Bengaluru