- Create weekly and monthly content plans for restaurant clients.
- Understand each restaurant’s USP, food, ambience, offers, location, and target audience.
- Create creative and engaging Instagram Reel concepts and complete scripts.
- Write solid hooks, dialogues, storylines, scenes, and CTAs.
- Create different types of content such as trending, comedy, storytelling, food, promotional, and UGC Reels.
- Research trending Reels, audios, formats, and content ideas.
- Manage and guide in-house artists according to the content requirements.
- Assign suitable scripts to artists based on their personality and strengths.
- Plan and coordinate shoots at client restaurant locations.
- Coordinate with artists, videographers, editors, and client servicing teams.
- Give clear creative direction during shoots.
- Ensure maximum quality content is produced from every shoot.
- Track Reel performance such as views, reach, engagement, shares, and saves.
- Analyse content performance and improve future scripts and strategies.
- Take complete ownership of the content process from Idea → Script → Artist → Shoot → Content → Performance.
📌 Content Marketing Executive (Pune)
🏢 Restropandit
📍 Pune
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