Social Media Manager- Real Estate /n Company: Wingman Realty — Part of The Wingman Group /n Location: Gurugram, Haryana /n Work Arrangement: On-site /n Employment Type: Full-time /n Working Days: Monday to Saturday /n Working Hours: 10:00 AM – 6:30 PM /n Salary: ₹40,000 – ₹60,000 per month /n Reports To: Founder / Head of Marketing /n About The Role /n Wingman Realty is looking for a creative, organised and commercially minded Social Media Manager to build and manage two distinct content presences: /n /n

- The Founder's Personal Brand — focused on trust, authority, market insights, leadership, the founder journey and an Australia–India business perspective.

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- Wingman Realty — focused on real estate, project marketing, market intelligence, developer relationships and demand generation.

/n /n These should feel like two genuinely different voices, not the same content posted with two different logos. /n You'll also help establish a consistent content culture across the Wingman Realty sales team, giving consultants the structure, templates and guidance they need to build their own professional presence. /n What You'll Do /n /n

- Plan, write and schedule content for the founder's LinkedIn and Instagram, including founder journey, business insights, market perspectives, project insights, leadership and entrepreneurship.

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- Plan and manage content for Wingman Realty's social channels, including project features, market updates, educational content, property insights and demand-generation content.

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- Build and maintain a structured monthly and weekly content calendar across both brands.

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- Maintain clearly differentiated tone, positioning and purpose between the founder and company accounts.

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- Write video scripts, captions, hooks, headlines and post copy.

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- Work closely with the video editor to turn ideas into high-quality short-form content.

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- Develop content standards and templates for the Wingman Realty sales team.

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- Guide property consultants on what to post and how to maintain a qualified and consistent online presence.

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- Coordinate with the Performance Marketing Manager so organic content and paid campaigns work together.

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- Track content performance, engagement, reach and audience growth and adjust the content strategy based on what's working.

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- Identify relevant real-estate conversations, trends and opportunities while keeping the brand premium and professional.

/n /n What We're Looking For /n /n

- Proven experience managing social media for a brand, founder, entrepreneur or senior executive.

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- Strong writing and storytelling skills.

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- Ability to switch naturally between a personal authority voice and a company/marketing voice.

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- Strong understanding of LinkedIn and Instagram.

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- Comfortable with content calendars, scheduling tools and social-media analytics.

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- Understanding of short-form video/Reels, hooks and content planning, even if you aren't responsible for final video editing.

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- Highly organised and capable of coordinating multiple contributors.

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- Able to work independently and turn business conversations and ideas into engaging content.

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- Real-estate experience is preferred but not mandatory.

Experience with luxury, finance, investment or another high-consideration category would also be relevant.

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- Experience developing personal brands for founders or business leaders.

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- Real-estate content experience.

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- Basic Canva or similar design-tool skills for quick creative assets.

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- Experience creating content guidelines/templates for sales or other non-marketing teams.

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- Understanding of LinkedIn thought-leadership content and Instagram Reels.

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- Basic understanding of SEO/social search and content discoverability.

/n /n What This Role Is Not /n This is not simply a posting/coordinator position. /n We are looking for someone who can understand a business, develop ideas, write strong content and help build a recognisable digital presence. /n You will work with a video editor and Performance Marketing Manager, so you don't need to be an expert video editor or paid-media buyer. /n Your strength should be content strategy + writing + social media execution + brand building. /n How to Apply /n Interested candidates must apply through the Google Form below. /n Apply Here — https://forms.gle/Xftx3XRaxnDNJWGJ7 /n Please complete all required information and upload your latest CV through the application form. /n Candidates are encouraged to include links to social-media accounts, founder profiles, brand pages or content they have personally managed or created. /n Applications submitted only through LinkedIn messages, email or WhatsApp will not be considered. /n Shortlisted candidates will be contacted directly by Wingman Realty for the next stage of the recruitment process.

📌 Social Media Manager (Gurugram)
🏢 The Wingman Group
📍 Gurugram