About the Role:
We are looking for a passionate and experienced Senior Digital Marketing & AI Automation Trainer to mentor the next generation of AI-powered digital marketers. The ideal candidate should have hands-on experience in SEO, Performance Marketing, Analytics, AI-powered Marketing, Marketing Automation, Workflow Automation, and Agentic AI.
This is not a traditional teaching role. We are looking for someone who has managed real client campaigns, built marketing automation systems, implemented AI solutions, and can transform industry experience into practical, project-based learning.
Our mission is to create AI-Enabled Digital Marketing Professionals who can drive business growth using modern marketing strategies and intelligent automation.
Key Responsibilities:
Training & Mentorship:
- Deliver engaging classroom and online training sessions.
- Teach through live business projects, case studies, and practical assignments.
- Design industry-ready curriculum, assessments, and capstone projects.
- Mentor students on live SEO, Paid Ads, Analytics, AI, and Automation projects.
- Conduct workshops, portfolio-building sessions, and mock interviews.
- Evaluate student performance and provide continuous feedback.
- Prepare students for placements, freelancing, consulting, and entrepreneurship.
- Keep the curriculum updated with the latest AI and digital marketing trends.
Technical Expertise Required:
Search Engine Optimization (SEO):
- On-Page SEO
- Off-Page SEO
- Technical SEO
- Local SEO
- Google Business Profile (GBP) Optimization
- Keyword Research
- Competitor Analysis
- Link Building
- Website SEO Audit
- Content Optimization
- Schema Markup
- Core Web Vitals
Paid Advertising & Performance Marketing:
- Google Ads
- Meta Ads (Facebook & Instagram)
- LinkedIn Ads
- YouTube Ads
- Search, Display, and Video Campaigns
- Shopping Campaigns
- Performance Max
- Lead Generation Campaigns
- Remarketing
- Conversion Rate Optimization (CRO)
- A/B Testing
- Campaign Budget Optimization
- ROI & ROAS Analysis
Social Media Marketing:
- Facebook
- Instagram
- LinkedIn
- YouTube
- X (Twitter)
- Content Strategy
- Organic Growth
- Community Management
- Influencer Marketing
Analytics & Tracking:
- Google Analytics 4 (GA4)
- Google Tag Manager (GTM)
- Google Search Console
- Looker Studio
- Microsoft Clarity
- Meta Pixel
- Conversion Tracking
- UTM Tracking
- Marketing Dashboards & Reporting
AI-Powered Digital Marketing: Hands-on experience using AI to improve marketing performance and productivity.
AI Skills:
- Prompt Engineering
- Context Engineering
- AI Content Creation
- AI Copywriting
- AI SEO Optimization
- AI Ad Copy Generation
- AI Image & Video Creation
- AI Research
- AI Campaign Planning
- AI Lead Generation
- AI Productivity
AI Tools:
- ChatGPT
- Claude
- Gemini
- Perplexity
- Canva AI
- Adobe Firefly
- Gamma
- Notion AI
- CapCut AI
Marketing Automation & Workflow Automation: Hands-on experience with automation platforms such as:
- n8n
- Make.com
- Zapier
- Pipedream
Ability to Automate:
- Lead Capture & Lead Qualification
- CRM Automation
- WhatsApp Marketing
- Email Marketing
- Lead Nurturing
- Marketing Funnels
- Social Media Publishing
- Campaign Reporting
- Customer Support
- Internal Marketing Workflows
Agentic AI: Practical experience with up-to-date AI systems including:
- AI Agent Development
- Multi-Agent Systems
- AI Workflow Design
- AI Orchestration
- Prompt Engineering
- Context Engineering
- Model Context Protocol (MCP) (Preferred)
AI-Powered Marketing Assistants:
- Content Generation
- SEO Optimization
- Campaign Analysis
- Customer Support
- Lead Qualification
- Market Research
- Social Media Management
- Marketing Operations
Required Skills:
- 3+ years of hands-on industry experience in Digital Marketing.
- Experience managing SEO, Paid Ads, and Performance Marketing campaigns with measurable business outcomes.
- Strong expertise in Google Ads, Meta Ads, GA4, GTM, and Google Search Console.
- Practical experience using AI tools to improve digital marketing workflows.
- Hands-on experience with Marketing Automation, Workflow Automation, and Agentic AI.
- Ability to build AI-powered marketing workflows using n8n, Make.com, Zapier, or similar platforms.
- Ability to independently plan, execute, optimize, and analyze digital marketing campaigns.
- Ability to simplify complex concepts through live demonstrations and practical implementation.
- Excellent communication, presentation, and mentoring skills.
- Continuous learning and experimentation with the latest AI and marketing technologies.
Preferred Qualifications:
- Bachelor's or Master's Degree in Marketing, Business, IT, or a related field.
- Google Ads Certification.
- Google Analytics Certification.
- Meta Blueprint Certification.
- HubSpot Certification.
- Experience working in a Digital Marketing Agency.
- Experience handling multiple client accounts.
- Portfolio of successful SEO and paid marketing campaigns.
- Experience in EdTech or Corporate Training is an added advantage.
Soft Skills:
- Excellent communication and presentation skills.
- Strong command of English (Hindi & Bengali preferred).
- Leadership mindset.
- Creative and analytical thinking.
- Robust mentoring ability.
- Ownership and accountability.
- Passion for continuous learning and innovation.
What You'll Build With Students:
- Rank websites using modern SEO strategies.
- Generate qualified leads through Google and Meta Ads.
- Analyze and optimize campaigns using data and analytics.
- Use AI to create high-performing marketing content.
- Build automated marketing systems.
- Design AI-powered marketing workflows.
- Develop AI marketing assistants using Agentic AI.
- Build careers as SEO Specialists, Performance Marketers, Growth Marketers, Marketing Automation Specialists, AI Marketing Specialists, Digital Marketing Consultants, or Freelancers.
Why Join Us?
- Build the next generation of AI-powered Digital Marketing professionals.
- Work with the latest AI and automation technologies.
- Freedom to create innovative curriculum and live projects.
- Opportunity to conduct corporate training and industry workshops.
- Attractive salary with performance incentives.
- Long-term leadership and career growth opportunities.
Selection Process:
- Resume Screening
- Technical Assessment
- Live Demo Training Session
- Campaign & Portfolio Review
- Founder Interview
- Final HR Discussion
Company: Desun Academy Job Title: Senior Digital Marketing & AI Automation Trainer
Location: Kolkata (Work from Office)
Employment Type: Full-Time
Experience: Minimum 3+ Years of Hands-on Industry Experience
Salary: Best in Industry (Based on Skills & Experience)
Join Our Mission:
If you are passionate about digital marketing, AI, automation, and mentoring aspiring professionals, and believe in teaching through real-world implementation rather than theory, we would love to hear from you.
Join us in creating the next generation of AI-Enabled Digital Marketing Professionals who can combine SEO, Paid Advertising, Analytics, AI, Automation, and Agentic AI to solve real business challenges and drive measurable growth.
Send your resume to
[email protected]
📌 Senior Digital Marketing & AI Automation Trainer (Bidhannagar)
🏢 Desun Technology
📍 Bidhannagar