We are seeking a highly experienced and motivated Senior Business Development Manager to drive strategic growth for our mainline advertising vertical. The ideal candidate will bring a deep understanding of brand building, a strong network of industry contacts, and a proven track record in acquiring and managing high-value clients.

This is a client-facing, revenue-driving role with high visibility and leadership impact.

Key Responsibilities:

- Own the new business acquisition strategy for mainline advertising services (TV, Print, OOH, Radio, Brand Films, etc.)
- Identify and target large & mid-sized brands across FMCG, BFSI, Real Estate, Retail, Pharma, and more
- Lead high-stakes pitch presentations and close multi-channel campaign deals
- Build and maintain strong C-suite & decision-maker relationships
- Collaborate with internal teams (Creative, Strategy, Media, Production) to develop winning proposals
- Represent the agency at key industry forums, awards, and networking platforms
- Create quarterly business plans and revenue forecasts in sync with agency leadership




- Drive cross-sell opportunities (BTL, digital, influencer, performance marketing, etc.)

Requirements & Skills:

- 15+ years of proven BD experience in a reputed mainline/integrated advertising agency
- Strong business acumen, negotiation skills, and commercial awareness
- Excellent network of marketing heads, CMOs, and key brand stakeholders
- Deep understanding of brand campaigns and consumer behavior
- Excellent written, verbal, and presentation skills
- Ability to lead pitches end-to-end and work with cross-functional teams under tight timelines
- High EQ and relationship-building capabilities

Nice to Have:

- Exposure to global pitches or MNC accounts
- Knowledge of digital + mainline integration

Job Type: Full time Pay: Up to ₹2,200,000.00 per year

Application Question(s)

- What is your Current CTC ?
- What is your Expected CTC ?
- How many years of Experience do you have ?
- What is your Notice period ?

Work Location: In person

📌 Senior Business Development Manager- marketing agency experienced (Parel)
🏢 The Brand Saloon - Digital Marketing Agency
📍 Parel