Company Description

FAB Digital is an emerging digital marketing agency headquartered in Dubai and Kuwait, serving clients across the Middle East and other regions. Since 2020, the team has focused on delivering high-performing online marketing solutions that help businesses grow efficiently. FAB Digital leverages extensive hands-on experience and ongoing research to apply strategies that work now, reducing trial and error for clients.

With a mission to transform brands and strengthen their digital presence, the agency has built a reputation as a reliable and trusted partner in the Gulf region. FAB Digital offers a collaborative, performance-driven environment for professionals who want to shape impactful digital campaigns.

Role Description

This is a full-time remote role for a Performance Marketer at FAB Digital.

The Performance

Marketer will plan, execute, and optimize paid campaigns across platforms such as Google Ads, Meta, and other relevant channels to drive measurable results.

Responsibilities include managing budgets, setting and tracking KPIs, analyzing campaign data, and producing clear performance reports and insights. The role involves collaborating with creative and account teams to develop compelling ad creatives, landing pages, and audience strategies that maximize ROI.

The Performance

Marketer will continuously test, refine, and scale campaigns, staying up to date with platform updates and industry best practices.

Qualifications





- Robust skills in performance marketing channels (e.g., Google Ads, Meta/Instagram/Facebook Ads, and other paid media platforms) with proven experience managing and optimizing campaigns.
- Hands-on experience with analytics and tracking tools (e.g., Google Analytics, tag managers, conversion tracking, and attribution models) to measure and improve campaign performance.
- Ability to develop and execute data-driven strategies, including audience segmentation, A/B testing, bid optimization, and funnel optimization.
- Familiarity with landing page optimization, basic CRO principles, and working closely with designers and copywriters to improve campaign results.
- Strong numerical and analytical skills, with the ability to interpret data, create reports, and communicate insights clearly to internal stakeholders and clients.
- Excellent written and verbal communication skills in English; Arabic language skills are a plus but not required.
- Experience working in a digital agency or growth-focused environment, preferably within the Middle East or similar markets.
- Ability to work independently in a remote setting, manage multiple campaigns and deadlines, and collaborate effectively with a diverse, distributed team.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Continuous learning mindset, staying current with digital marketing trends, platform policies, and emerging performance strategies.

📌 Performance Marketer (India)
🏢 Fab-Digital
📍 India