About The Role

We're looking for a data-driven GTM (Go-To-Market) Engineer to plan, execute, and optimize performance marketing campaigns across multiple platforms. The ideal candidate has strong hands-on expertise in Meta Ads and a proven ability to manage budgeted campaigns that drive measurable growth.

Key Responsibilities

- Plan and execute go-to-market campaigns across multiple platforms (Meta, Google, LinkedIn, etc.)

- Own end-to-end campaign management on Meta Ads (Facebook & Instagram) — audience targeting, creative testing, bid optimization

- Launch and manage budgeted campaigns with efficient spend allocation and ROI tracking

- Build and manage the full marketing funnel, from awareness through conversion

- Set up and maintain tracking infrastructure (GTM, pixels, conversion events) for accurate attribution

- Monitor performance (CTR, CPC, CPA, ROAS) using GA4 and other analytics tools, optimizing continuously

- Run structured A/B tests across creatives, landing pages, and audience segments

- Use AI tools to speed up ad copy/creative generation, campaign optimization, and reporting

- Collaborate with design, product, and sales teams on GTM strategy, positioning, and launches

- Maintain campaign/lead data in CRM tools and share performance reports with stakeholders

Required Skills & Qualifications

- 2.5+ years in performance/digital marketing, with advanced/matrix-level Meta Ads expertise





- Proven track record launching and scaling campaigns across different platforms

- Strong experience managing budgeted campaigns with clear KPIs and spend accountability

- Solid understanding of funnel building, audience segmentation, and retargeting

- Hands-on experience with GA4, Google Tag Manager, and CRM/marketing automation tools

- Exposure to AI tools for marketing (e.g., ChatGPT/Claude for copy, AI ad-creative generators, AI-based campaign optimization tools)

- Proficiency in Excel/Sheets; basic SQL is a plus

- Strong analytical skills, stakeholder management, and cross-functional collaboration

- Ownership mindset — able to drive a launch end-to-end, not just manage individual campaigns

Good to Have

- Experience with attribution tools like Mixpanel or Amplitude

- Exposure to product positioning/pricing or GTM automation/scripting

- Familiarity with AI-driven marketing analytics or predictive tools

Why Techdome?

- Be part of a rapid-growing team where your campaigns directly drive business growth, not just vanity metrics

- Work across the full GTM stack — strategy, execution, and analytics — with real ownership from day one

- Collaborate closely with product, sales, and design teams shaping how our offerings go to market

- Flat, transparent culture with room to experiment, learn, and grow into senior GTM/marketing leadership roles

- Competitive compensation with performance-based growth opportunities

📌 GTM Engineer (Hyderabad)
🏢 Techdome
📍 Hyderabad