Growth Content & SEO ExecutiveExperience: 2–4 years
Industry: Real Estate preferred
Function: Marketing The RoleWe’re looking for a Growth Content & SEO Executive to build content that drives discovery, trust and conversion.
You’ll own our SEO ecosystem while creating content across blogs, landing pages, website, email, WhatsApp and nurture journeys.
This role sits at the intersection of Content, SEO, GEO/AEO and Lifecycle Marketing.
What You’ll Own
SEO, GEO & AEO
- Keyword research and content planning
- On page SEO, internal linking and content optimisation
- Technical SEO coordination with the website team
- GEO/AEO for AI search and emerging discovery platforms
- Track rankings, traffic, impressions and organic conversions
Content & Copywriting
- Blogs and long form content
- Website and landing page copy
- Email and WhatsApp campaigns
- Project and campaign content
- Customer education and lifestyle content The expectation is simple: content that performs, not content for the sake of content.
Nurture & Lifecycle
- Build content journeys for different lead segments
- Create email and WhatsApp nurture campaigns
- Re engage dormant and inactive leads
- Personalise content based on customer stage and intent
- Improve engagement and conversion across our existing database
AI for Marketing
- Use ChatGPT, Gemini, Claude and other AI tools for research, ideation and production
- Build AI workflows and prompts that improve quality and speed
- Repurpose content across multiple formats
Website
- Publish and optimise website content
- Manage blogs and landing page content
- Improve readability, SEO and conversion
Who We’re Looking For• 2–4 years of experience in SEO and content marketing
- Excellent copywriting and storytelling skills
- Strong understanding of SEO fundamentals
- Working knowledge of GEO and AEO
- Experience with WordPress or similar CMS
- Familiarity with Search Console, GA4 and SEO tools
- Comfortable using AI tools for marketing
- Real estate experience is a plus
What Success Looks Like
You’ll be measured on
Organic growth | Search visibility | AI discoverability | Content conversions | Nurture engagement | Lead reactivation
One Significant ThingThis is not a social media content role.
We’re looking for someone who understands how content can get discovered, build trust, nurture intent and drive business growth.
If you believe every piece of content should have a job to do, we’d like to hear from you.