Email Marketing & Lead Generation Specialist

Company: The Social Bear

Job Type: Full-Time / Work From Home

Experience: 1 year preferred

Location: Remote / India

About the Role The Social Bear is looking for a motivated Email Marketing & Lead Generation Specialist who has practical experience in finding business leads, managing email outreach campaigns, and generating qualified prospects.

The ideal candidate should be comfortable working independently, managing daily targets, researching potential clients, preparing prospect lists, sending qualified outreach emails, and maintaining accurate records of all activities.

This is a performance-focused role. Meeting deadlines, maintaining consistency, and completing assigned work on time are essential requirements.

Key Responsibilities

- Research and identify potential B2B clients based on our target industries and locations.
- Generate and maintain accurate lead lists with business name, website, contact person, email address, location, industry, and other relevant information.
- Run email marketing and cold outreach campaigns.
- Work with Google Workspace, Gmail, Outlook, SMTP services, email marketing platforms, and other relevant tools.
- Manage multiple email accounts and outreach campaigns professionally.
- Create personalized and professional email campaigns based on the target audience.
- Monitor campaign performance, including deliveries, opens, replies, and interested prospects.
- Follow up with prospects at appropriate intervals.
- Identify interested leads and coordinate their handover to the sales team.
- Maintain daily/weekly lead-generation and campaign reports.
- Keep lead databases and Google Sheets/CRM records updated.
- Research new lead sources and continuously improve lead-generation methods.
- Follow proper email outreach practices and maintain good sender reputation.
- Complete assigned daily and weekly targets within the given deadlines.

Required Skills
- Practical knowledge of Email Marketing and Lead Generation.
- Experience with B2B cold email outreach.




- Good knowledge of Gmail and Google Workspace.
- Working knowledge of Outlook and SMTP/email-sending systems.
- Familiarity with email marketing and automation tools.
- Good web research and data collection skills.
- Ability to find and verify business/contact information.
- Good knowledge of Google Sheets/Excel.
- Good written English and professional communication skills.
- Ability to manage work independently.
- Strong time-management and follow-through.
- Willingness to work toward measurable daily/weekly targets.

Preferred Experience

Experience with any of the following will be an advantage:

- LinkedIn / LinkedIn Sales Navigator
- Google Maps lead research
- Apollo or similar B2B databases
- Email verification tools
- CRM systems
- SMTP platforms
- Email automation
- Cold email campaign management
- Local business lead generation
- Digital marketing agency lead generation

Performance Expectations The selected candidate will be expected to:
- Complete assigned work within the agreed deadline.
- Maintain consistent daily activity.
- Generate relevant and usable business leads rather than random/unverified data.
- Keep all campaign and lead records updated.
- Report progress regularly.
- Take responsibility for assigned targets and deliverables.

What We Offer
- Work From Home opportunity.
- Opportunity to work with an international-focused digital marketing and technology company.
- Practical experience in B2B lead generation and digital marketing.
- Performance-based growth opportunities.
- Long-term opportunity for candidates who consistently deliver results.

How to Apply

Please send your CV/resume along with:

- Your total experience in email marketing and lead generation.
- Tools/platforms you have worked with.
- Examples of the type of leads you have generated.
- Your expected salary.
- Your availability to join.
- A brief description of how you would generate B2B leads for a digital marketing/web development agency.

Only candidates with practical lead-generation and email outreach experience should apply.

Pay: ₹10,000.00 - ₹16,000.00 per month

Benefits

- Flexible schedule
- Work from home

Work Location: Remote

📌 Email Marketing Executive (India)
🏢 Shakya Digitech
📍 India