Hiring Paid Ads Executive & Client Servicing

Company: Unicorn Media Group

Industry: Performance Marketing & Affiliate Marketing

Location: OpalSpace, D-219, D Block, Sector 63, Noida, Uttar Pradesh 201301

Work Mode: Work From Office (WFO)

Working Hours: 10:00 AM – 7:00 PM

Experience: 1+ Year

Employment Type: Full-Time

About Unicorn Media Group

Unicorn Media Group is a Performance Marketing & Affiliate Marketing Agency focused on driving measurable business growth through paid advertising, affiliate marketing, lead generation, and digital marketing strategies.

We are looking for a Paid Ads Executive with around 1 year of hands-on experience who can manage paid advertising campaigns while also handling day-to-day client servicing and coordination.

Role Overview The candidate will be responsible for the execution, monitoring and optimization of paid advertising campaigns , primarily across Meta Ads and Google Ads , along with supporting client communication, reporting, follow-ups, and coordination with internal teams.

This is a hands-on role for someone who enjoys both performance marketing execution and client interaction .

Key Responsibilities1. Paid Ads Execution

- Set up, launch and manage Meta Ads and Google Ads campaigns .
- Create and manage campaigns, ad sets, audiences, targeting and budgets.
- Implement campaign structures based on the strategy provided by the Performance Marketing Manager/Strategist.
- Manage lead generation, conversion, traffic, sales and other performance-focused campaigns.
- Conduct audience research and assist in identifying relevant targeting opportunities.
- Perform basic keyword, competitor and market research where required.
- Coordinate with the creative team for ad creatives, copy and variations.
- Ensure proper tracking, UTMs, pixels and conversion events are implemented where required.
- Monitor campaign delivery, budgets and account health.

1. Campaign Monitoring & Optimization

- Monitor campaigns on a daily basis.
- Track key performance metrics such as:
- CTR
- CPC
- CPM
- CPL
- CPA
- ROAS
- Conversion Rate
- Lead Quality
- Revenue
- Identify underperforming campaigns, ad sets, audiences and creatives.
- Make data-driven optimization changes based on campaign performance.
- Test different audiences, creatives, placements, copies and campaign structures.




- Monitor budget utilization and ensure campaigns stay within approved budgets.
- Escalate major performance issues to the Performance Marketing Manager/Strategist.

1. Client Servicing

- Act as the day-to-day point of contact for assigned clients.
- Understand client requirements, campaign objectives and business goals.
- Communicate campaign progress, requirements and updates clearly.
- Collect creative requirements, offers, landing pages, product information and other campaign inputs from clients.
- Follow up with clients for pending approvals, creatives, budgets and other requirements.
- Handle basic client queries related to campaign execution and performance.
- Coordinate with internal teams to ensure client requirements are completed on time.
- Maintain professional and timely communication through WhatsApp, email and calls.
- Escalate complex client issues to the Client Service Manager/Director when required.

1. Reporting & Performance Updates

- Prepare regular campaign performance reports.
- Share key performance numbers and campaign updates with clients.
- Highlight major changes, issues and observations from campaign data.
- Maintain accurate records of campaign budgets, leads, conversions and performance.
- Support the Performance Marketing Manager in preparing monthly performance reviews.

1. Internal Coordination

Work closely with:
- Performance Marketing Manager/Strategist
- Creative & Content Team
- Client Servicing Team
- Affiliate Marketing Team
- Operations Team
- Business Development/Sales Team

Ensure that campaign requirements move smoothly from client → strategy → creative → execution → reporting .

1. Account & Campaign Management

- Maintain proper campaign naming conventions and account structures.
- Keep campaign documentation and client information updated.
- Ensure timely campaign launches and modifications.
- Maintain a task list for all assigned accounts.




- Track pending client approvals and internal deliverables.
- Ensure no important campaign activity or client request is missed.

Required Skills
- Minimum 1 year of experience in Digital Marketing / Performance Marketing / Paid Advertising .
- Hands-on knowledge of Meta Ads Manager .
- Basic to intermediate knowledge of Google Ads .
- Understanding of digital marketing metrics and campaign performance.
- Good analytical and problem-solving skills.
- Strong communication and client-handling skills.
- Good follow-up and coordination abilities.
- Basic knowledge of Google Analytics/GA4 and Google Tag Manager is an advantage.
- Ability to work with Excel/Google Sheets.
- Ability to manage multiple clients and campaigns simultaneously.

Preferred Qualifications
- Diploma/Certificate/Degree in Digital Marketing, Marketing, Business or a related field.
- Experience working in a digital marketing/performance marketing agency is preferred.
- Experience handling lead generation or e-commerce campaigns will be an advantage.
- Experience communicating directly with clients is preferred.

Ideal Candidate The ideal candidate is someone who can execute campaigns independently but also communicate professionally with clients .

You should be

- Data-driven
- Proactive
- Good at follow-ups
- Comfortable with numbers and dashboards
- Confident in client communication
- Detail-oriented
- Willing to take ownership
- Comfortable working in a quick-paced agency environment

Key Performance Areas (KPAs) Performance will be evaluated based on:
- Timely and accurate campaign execution
- Campaign monitoring and optimization
- Budget and account management
- Quality and accuracy of reporting
- Client communication and responsiveness
- Timely completion of client requirements
- Internal team coordination
- Ability to identify and communicate campaign issues
- Campaign performance improvement
- Client retention and satisfaction

Job Details Position: Paid Ads Executive & Client Servicing

Experience: 1+ Year

Industry: Performance Marketing & Affiliate Marketing

Location: Opal Square, Sector 62, Noida

Work Mode: WFO

Working Hours: 10:00 AM – 7:00 PM

Employment Type: Full-Time

Apply: Send your updated resume to [email protected]

📌 Digital Marketing Executive (Noida)
🏢 Unicorn Media Group
📍 Noida