Job Responsibilities

- Manage and grow the organisations social media presence across various platforms.
- Visit colleges, institutions, events, exhibitions, startup hubs, and other relevant locations for promotional and marketing activities.
- Identify opportunities for on-ground brand promotion and audience engagement.
- Plan and execute social media campaigns for the organisation’s startups, events, projects, and promotional activities.
- Edit and organise photos and videos captured during events and on-ground activities for digital publication.
- Maintain a regular social media content calendar and ensure timely publishing across platforms.
- Coordinate with internal teams, students, startups, partners, and event participants for promotional activities.
- Generate current ideas for physical marketing initiatives to increase awareness, engagement, participation,



and visibility of the organisation and its startups.
- Coordinate and execute offline promotional campaigns, campus promotions, stalls, exhibitions, workshops, and other outreach activities.
- Be willing to travel locally and work on-ground whenever required for marketing campaigns, events, and promotional activities.

Candidate Profile

- Good communication and creative writing skills.
- Minimum two years of experience of social media platforms and online & offline digital marketing.
- Creative mindset with an understanding of current social media trends.
- Ability to work independently and as part of a team.

Immediate Joiners Preferred*

Join IEM Research Foundation and be a part of our growing digital presence!

📌 Digital and Marketing Executive (Kolkata)
🏢 IEM Research Foundation
📍 Kolkata